A few weeks ago, Skyn and its agency, Sid Lee, launched a campaign encouraging people to Stay and F*** at Home.
That was just the teaser.
Now the full campaign has begun. It’s entire weeks of pleasurable suggestions, posted daily. The Skyn Pleasure Calendar, begins on Easter Monday.
Each day, through the end of the lockdown(s), the condom brand will give a unique suggestion of how to create pleasure at home. The campaign will run on Skyn’s global social media channels and each market will have access to the toolkit, developed by Sid Lee Paris, to adapt in their region.
Here’s Moanday’s suggestion:
And here’s Snugday’s:
Explore the Pleasure Calendar daily on Facebook and Instagram
Here’s where the campaign began:
Sid Lee & Skyn turn the pain of social distancing into an opportunity for pleasure
