Who's doing what in the world of commercial creativity.
Burger King has joined the World Cup buzz with a French campaign that began as a teaser on Twitter on November 26 and ended up as a two-minute spot at half time during the France …
A company that loves you even when you’re annoying. Doesn’t that make you love that company back? Burger King France has produced a campaign in which it tells customers that it has missed them during …
European businesses are returning to normal after Covid. Burger King Belgium is one of them and its agency, Buzzman, has used the brand’s thrust and parry with McDonald’s to welcome customers back. The campaign invites people …
This is a trade publication wo we don’t have to pretend that Burger King and Buzzman are encouraging people to eat at rival restaurants entirely from the goodness of their hearts. It’s very good for …
In June, Burger King nicked the idea of the parody airline safety video genre and launched one of its own that isn’t for an airline. The film by Buzzman had the same aim as airline …
While some companies have been taking an advertising rest break during Covid, Burger King and its agencies have gone into full power, churning out promotions seemingly on a weekly basis across the world. The newest one …
The latest humorous “airline” safety video comes not from an airline at all. It comes from Burger King. Buzzman has parodied the safety video parodies. The video reminds people to pay attention to virus-prevention safety measures …
Everyone wants what they can’t have and right now there’s so much wanting going around. Belgians must be craving a Whopper. Burger King closed its stores in many of its European locations weeks ago. Even if …
Whoever thought that being good to yourself could cause you so much grief? The wellbeing movement’s sidekick is the guilt movement. Being good isn’t easy. Being advised, warned and judged isn’t fun. Buzzman and Burger King …
Don't you want to know how many Bad King Jr Meals Burger King is going to sell? It’s a brave parent who will risk a tantrum to order a meal deal minus the toy. We already …
At first glance, Burger King’s billboards appear to indicate where the nearest restaurant is. Look twice and you realise that they show where the nearest Burger King restaurant isn’t. That might be for the next …
Burger King’s point of difference is that its burgers are famed grilled. Has been since 1954. That was led to a number of wild ad ideas like this: https://www.thestable.com.au/memac-ogilvy-burger-king-launches-its-hottest-stunt-yet/ and this: https://www.thestable.com.au/etcetera-burger-king-grills-the-worst-things-possible/ Now, for Burger King Belgium, Buzzman has …