Who's doing what in the world of commercial creativity.
Westpac is a big account. Thirteen years is a long relationship for an ad agency and client. Kudos to DDB Sydney for holding Westpac for thirteen years. DDB has been gracious in defeat. Here is …
Gosh DDB Sydney is doing a good job of making Westpac likeable, approachable and now reassuring. And that began at a time when making people trust any bank was mission impossible. The new campaign has a …
DDB Sydney’s Help stories for Westpac continue to pack a punch. The partners have followed their power-cell film about a young boy and his divorcing parents with the story of a Middle Eastern doctor who …
Tearjerker alert. DDB Sydney has packed a lot of emotional power into its marriage separation story. If it doesn’t make you cry, you’re not human. The campaign puts Westpac at the spearhead of support for people …
The Australian spirit of helpfulness and mateship has become something of an ad theme lately, but DDB Sydney and Exit’s Mark Molloy have used it in such a striking way it stands out as a …
Most dances are fun to do. The Missing Wallet Dance isn’t. But it is hugely fun to watch and that definitely makes you think about how you'd feel if you had to do it. DDB Sydney …
