All eyes are on Cannes Lions right now, but another awards programme has just applauded the content that won’t be noticed at Cannes. Short-form content, aka snackable content. The little ad bites that are easy …
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Who's doing what in the world of commercial creativity.
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The Source
Need short form content for mobile and social media? The Source is counting on that. The platform for snackable content, created in 2017 to help brands and agencies discover and collaborate with talented creators specialised …
M&C Saatchi Group has added another capability in Australia. In the middle of February, M&C acquired independent media agency Bohemia – giving itself the full spectrum of media functions - strategy, media buying, outcome-based performance media and …