Betsson’s commercial by Peruvian agency, the Juju, shows two people at home having a bet between them over whether their dog or their cat will win a game ping pong. It’s a far cry from the road most travelled by betting brands. It definitely lives up to its brand promise, Bet You’ll Have Fun.

Firstly, dog and cat ping pong is a viral video in the making.

Secondly, their humorous campaign, Bet You’ll Have Fun, presents betting as everyday entertainment that anyone can enjoy.

Thirdly it strips away the apps, the insights and the betting groups that complicate the idea of “having a punt”. Bet You’ll Have Fun makes betting something simple for everyone.   

Credits:

Client: Betsson
Social Manager: Clayton Galvao
Head Of Marketing: Hugo Genaro
Marketing Manager: Ximena Manchego
Brand Directors: Andrea Rossi & Hakan Jerner
Chief Executive Officer: Bjornar Arnesen

Creative Agency: The Juju Perú
President; Andrés Briceño
Chief Creative Officer: Humberto Polar
Creative Directors: Carlos Castillo & Alexis Callán
Business Director” Valeria Malone
Project Manager” Carolina Hernandez
Producer: Célice Chicoma

Production Company: Señor Z
Director: Daniel Martin