Food prices have soared in the UK (in Australia also). Food bills have risen by 15% in the UK. 1 in 7 Brits miss meals now to save money. Uncommon Creative Studio’s CX practice has stepped in to help with The Yellow Sticker Cookbook, 1000s of recipe ideas using reduced food items. The Yellow Cookbook makes reduced food items usable. The ability to quickly sling a meal together from random items is a rare gift. The Yellow Sticker Cookbook changes that. The web-based app, with its countless recipes, helps Brits find a meal in every deal, stopping reduced food items going to waste and making food shop cheaper.

How it works:

STEP ONE: Scan the reduced items on your smartphone via The Yellow Sticker Cookbook website

STEP TWO: Add anything extra you might have at home in the fridge or cupboard

STEP THREE: Click go and see a range of recipe options that combine your available ingredients

The Yellow Sticker Cookbook is available via smartphone, laptop & tablet. 

The idea and product were created by Uncommon Creative Studio’s CX practice using Google Vision API. The use of Google’s API and the establishment of AI throughout the mobile app will help tailor each customer experience individually by identifying the ingredients that people want to use with a quick easy search, without having to get customers to type the ingredients individually.