Since 2016 began, BMF has been producing work and wins like a long distance Olympian.

IT’S YOU VS THE DAY. BMF TELLS YOU HOW TO WIN

BMF GIVES GOOD ON YA MUM A (TIP) TOP UPDATE

BMF MELBOURNE ON A ROLL. WINS DULUX

BMF’S PERFECTLY TIMED CAMPAIGN FOR BPAY GOES OOH.

As well as winning new client, Dulux, the agency’s scope of work for James Squire, 5 Seeds and Weight Watchers has been extended. And now it is refuelling its creative department accordingly.

The agency has lured from Clemenger BBDO Melbourne to become associate creative director and hired two new teams, creative duo Jess Roberts (art director) and Justin Butler (copywriter) and Nadia Ahmad (art director) and Tom Johnson (copywriter).

l-r: Tom Bishop, Tim Johnson, Jess Roberts, Justin Butler, Nadia Ahmad

Bishop has already shown what he can do on You vs The Day for MLA. In his 14 year career, he has worked at top agencies in Melbourne, Amsterdam and Sydney. At Clemenger BBDO Melbourne (for the last theee years) he worked on Carlton United Breweries, Bonds, Origin Energy, Dulux and NAB. He has won the awards that matter, including three Silver Lions, Finalist Titanium, Silver and Bronze Euro Best, plus several AWARD, Clios and One Show wins.

Jess Roberts and Justin Butler met in AWARD School in 2013 and have been working together since. Jess has a Bachelor of Visual Communications and Justin has a Bachelor of Journalism (he does the words). Before joining BMF, they spent two years at OgilvyOne on IBM, American Express, Coca Cola, Optus and KFC.

Senior creative, Nadia Ahmad, joins from Wieden + Kennedy Shanghai where she worked on Nike. She has also worked at DDB, Naked and Droga5. Outside of adland, she has created her own product, Handvas, which she launched in 2012 – a range of 3D-printed, hand-shaped picture mounts inspired by “the way designers showcased their work by holding it in front of them – and runs an Instagram account, Put A Rang On It, that turns celebrities into red-heads http://putarangonit.tumblr.com/. Her work has been recognised by The Huffington Post, Time, Business Insider, Vogue, Perez Hilton, BuzzFeed, Mashable, MTV, Daily Mail, Brown Cardigan, TrendHunter, Core77, Design Milk and Young Guns.

Tom Johnson teams up with Nadia. He started his career at Whybin/TBWA Auckland where he worked predominantly on ANZ and picked up a handful of awards (D&AD Nomination, D&AD In-Book, One Show Design Merit, Adstars Bronze) for Minds for Minds’ (Non-profit autism research organisation) print campaign. More recently, Tom worked at DDB Sydney on McDonald’s, Volkswagen, Telstra and Carefree.

BMF executive creative director, Cam Blackley, commented, “We continue to strengthen our team and, having Tim onboard to add to the creative leadership, is massive. It has paid off already and he’s also a terribly nice bloke. I’m also excited to have persuaded Nadia, who’s fresh from W&K, to sit alongside the immensely talented Tim.  We’re developing new ways of working and having a team with different perspectives and creative specialties is critical. The arrival of Jess and Justin will help us continue to push to be best creative offering around. They have a bright future.”