ACT Responsible has released The ACT Good Report, created in collaboration with WARC, a unique ranking highlighting the world’s most impactful campaigns that promote sustainability and social responsibility and raise awareness of significant social and environmental issues.
This year marks the 10th anniversary of the report. 1,250 campaigns produced by 804 agencies for 995 advertisers across 76 markets were evaluated this year. The best 40 Campaigns, 25 Agencies, 20 Networks, 10 Brands and Countries are ranked.
Top of the lists are:
- #1 Campaign: The Last Photo for CALM by adam&eveDDB London
- #1 Agency: Publicis Conseil
- #1 Network: FCB
- #1 Brand: Renault
- #1 Country: France
View The full ACT Responsible Good report here.
ACT Responsible Good reportACT Responsible Good Report #1 campaign #1 agency #1 countryACT Responsible Good Report 2024
