To celebrate Pride month this year, hair product brand, got2b, and Jung von Matt NERD are bringing New York’s famous Christopher Street, the epicentre of all Pride celebrations and deeply …
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Who's doing what in the world of commercial creativity.
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Blog Archives
DDB Paris: Volkswagen cures Maxime’s decidophoba
June 6, 2025
Volkswagen underlines its reputation for quality and reliability [read: trust] with trademark humour by DDB Paris. And the unexpected story of Maxime. The campaign commercial, directed by comedy director, Harold Einstein, and …
It’s Queensland Day today (June 6) and XXXX is putting itself into the heart of the celebrations. The campaign, that features archival footage and a few famous faces, reminds those …
NYF Advertising Awards: Germany leads the shortlist
June 5, 2025
New York Festivals Advertising Awards (NYFA) has announced its 2025 shortlist, chosen for creativity and innovation. This year’s shortlist represents work from 40 countries and includes entries from agencies, PR firms, …
Directors have to direct. And sometimes that produces work that is wildly, brilliantly outside the square. 1stAveMachine directing duo, Mathery, have written and directed and wildly, brilliantly outside the square …
Marie Julie Gerbauld becomes CCO of David Sao Paulo
June 5, 2025
Marie Julie Gerbauld has been promoted to the role of chief creative officer at DAVID Sao Paulo as of June. Gerbauld is recognised as one of the most prominent voices …
Cresta Awards has chosen Helen Pak, SVP of creative - marketing, design and content at Disney, to lead its jury for this year’s competition. “Helen’s a truly remarkable creative, combining a …
Humour shows its powers again (it has had quite a resurgent year) in Swedish agency, Twigeo’s, campaign for Soundtrack Technologies. This time, madcap humour tackles the difficult brief of showing …
TBWA\Media Arts Lab: Comedian, Yue Yun Peng, gets life lessons about Apple’s privacy features
June 5, 2025
Comedian, Yue Yun Peng, adds his irrepressible charm to Apple China’s privacy campaign for the second year running. Once again, Let's Talk Privacy features relatable situations, from accidentally exposing embarrassing …
When you want to attract attention in the noisy world of fast food, you’d better think way left of centre. Well done, Mother. It has dreamed up Finger Lickin’ Forks …
It’s your last chance to compete for fame at Asia’s only international festival of its kind and the largest in scale. MAD STARS chooses its judges from the top minds in …
Scott Bell leaves Droga5 to become CCO BBDO NY
June 4, 2025
Bell has left Droga5 New York after nearly 17 years to become chief creative officer of BBDO New York. He will join BBDO chief executive officer, Jiah Choi, who joined …