Does goofy humour work in advertising? With Gen Z, that’s a resounding yes. Iris and California Pizza Kitchen (CPK) are about to find out how far it extends across the …
No Comment
Who's doing what in the world of commercial creativity.
cropped-Stable
Blog Archives
Havas New York: US Weekly & the harris project revise & republish celebrity substance abuse stories
March 28, 2025
It’s easy to pass off celebrity deaths as drug problems. Money and fame often provide access to, perhaps even promote, excess, partying, alcohol and a lot of drugs. US non-profit, the …
MAD STAR juror, Tres Colacion: Aim not just to createbut to reshape the future of advertising
March 28, 2025
Tres Colacion is one of the highly-awarded international creative leaders joining the MAD STARS jury this year, bringing his experience as a creative leader across four continents. Currently executive creative …
Jim Curtis leaves McCann to become CCO of LePub New York
March 28, 2025
Jim Curtis, has moved on from McCann New York, where he was global EVP, executive creative director of McCann Worldgroup, to join LePub New York as chief creative officer. LePub, …
Gamers and instant noodles go hand-in-hand. But which brand? Dentsu Creative Brazil is putting Nissin Foods Brasil’s U.F.O. instant noodles up-front in gaming culture with a foam device. A foam …
Digitas Dubai & Nissan: The hands-free car key
March 28, 2025
What do you do with your car keys when you’re only carrying your phone? Now that phones do everything – except start most cars – they’re an extra nuisance people …
Prettybird president, Ali Brown, leads the 2025 NYF Advertising Awards Film Craft Executive jury
March 28, 2025
New York Festivals has assembled a distinguished panel of production executives from foremost film production companies and advertising agencies for its Film Craft executive Jury. Ali Brown, President & Partner of …
TBWA\Paris: Astronaut Ava & Schweppes make the moment matter
March 28, 2025
If this isn’t the ultimate feel-good moment, what is. Astronaut, Ava, holds up the Mars landing to bask in the moment – singing David Bowie’s Space Oddity and chasing drops …
Hundreds of cats are clawing across DREAMIES billboards in London, showing the lengths cats will go to get their paws on the irresistible treats. The adam&eveDDB idea for the Mars …
TBWA\Media Arts Lab promotes Nick Ciffone to ECD
March 28, 2025
TBWA\Media Arts Lab (MAL), Apple's global creative agency, has appointed Nick Ciffone as executive creative director. Ciffone will be based in Los Angeles and report directly to global chief creative …
Havas Paris: Besties (!!), KFC & Burger King, hack Temptation Island to mock McDonald’s
March 27, 2025
Burger King and McDonald’s may have spent the best part of a decade in a game of advertising thrust and parry, but KFC France and Burger King have become best-est …
LOLA MullenLowe and Lynx have just proven that a product innovation can change the rules of attraction. Here’s the story. A study conducted by Censuswide revealed that 60% of cat …