Who could have predicted that the "runner butter" idea, in which runners discovered they could churn butter in sandwich bags that they store in their backpacks while running, would become …
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Lucky Generals: Taylors of Harringate welcomes the quirks of fellow coffee devotees into its family
June 9, 2026
There are people for whom a Sunday roast doesn’t come from the oven, but from a cup. And those who think the daily grind is a medium roast blend. Taylors …
QSR advertising has traditionally focused on speed, price, and promotion. That doesn’t really bring out the impactful role they play in everyday summer lifestyles. Nor does it build emotional connection. QuikTrip’s …
Wieden+Kennedy Tokyo isn’t just embedding brands in culture it is cultivating culture with a series of events called The WEEKEND. The fourth edition, VHS Club, will be held on June …
For most of history ‘anonymous” was a woman. Weber Shandwick & Ancestry invite people to change that
June 6, 2026
Men are mentioned four times (81%) more often than women (19%) in UK Key Stage 3 history textbooks. Furthermore, 64% of people in a Censuswide study last month believe the …
The Newtons Laboratory & ELEPAP: Stop frame animation and a yarn metaphor cut through charity advertising clutter
June 6, 2026
Charity advertising has to work especially hard, not necessarily to be noticed but to be meaningful to people who often feel that the cause is far away from their own …
In Spain, more than 30,000 cats enter shelters each year but only about 40–45% are adopted. Purina collaborated with behavioural scientist, Richard Shotton, to find out why some cats are …
Nike’s “universe of football” continues in advance of the World Cup, with a rallying cry for young players everywhere to ditch the playbook and embrace attacking, creative, instinctive and joyful …
While mergers and acquisitions swirl around it, Amsterdam creative agency, Dawn, has become an indie again. The agency bought back its independence from Belgian private equity-owned agency group, Springbok, following …
Beta Collective & Guaraná Antarctica reawaken for Brazilian football fans their legendary Ronaldinho Gaúcho moment
June 5, 2026
Beta Collective has brought together two Brazilian legends,Guaraná Antarctica, Brazil’s famous soft drink, and Ronaldinho Gaúcho, two-time FIFA World Player of the Year (2004 & 2005), in a campaign that …
Lola USA plays with Blue Moon’s absurd difference
June 5, 2026
There’s a reason some ideas stick. It’s because they’re rooted in truth, even when they’re a little absurd. For Blue Moon, that story begins with what sets it apart - …
Ogilvy India & Mother Dairy: India’s first naturally biodegradable milk pouch in soil finds its way home
June 5, 2026
India’s Mother Dairy, one of India’s leading dairy brands, has created India’s first naturally biodegradable milk pouch in soil. World Environment day was the perfect time to show it to …