Colenso BBDO is one of just egith agencies named in its 2024 list of best and bravest agencies from around the world. Colenso has been included in the list almost every year since 2016.
The Contagious Creative Pioneers list is recognition of the agencies that are consistently setting the standard for innovation and creative excellence in marketing. Only campaigns that demonstrate the highest levels of creativity and strategic thinking pass the rigorous editorial filter.
Chloe Markowicz, editor, Contagious, stated, “At Contagious, we only concern ourselves with the very best marketing in the world. So having a single campaign featured on the Contagious IQ platform is already high praise for any agency, but to be ranked a Contagious Pioneer signifies that an agency has consistently achieved excellence.
“Our 2024 Pioneers agencies have created work that stands out as the most creative, innovative and effective in the industry. They deserve recognition for campaigns that demonstrate breakthrough-thinking and set a new creative standard, exhibiting what future-facing marketing should look like.”
The global Contagious ranking rounds off a successful year for Colenso BBDO. In 2023, the agency won big at global shows, including being named Cannes Pacific Agency of the Year, winning multiple D&AD Yellow Pencils and being named WARC #1 Agency NZ & Australia.
Angela Watson, managing director of Colenso BBDO, commented, “Colenso’s constant aim is to be one of the best creative companies in the world that just happens to be based in New Zealand. We couldn’t be more proud of our clients and our people, whose ambition and dedication make wins like this possible.”
The eight agencies (in alphabetical order) who made the rankings this year are:
- BETC Paris
- Colenso BBDO, Auckland
- GUT, Buenos Aires
- Howatson+Company, Sydney
- Lucky Generals, London
- Ogilvy India, Mumbai
- Rethink, Toronto
- Uncommon Creative Studio, London
