Who's doing what in the world of commercial creativity.
adam&eveDDB’s launch ad for Playstation 5 doesn’t break new ground in creative advertising. In fact, it follows a tried-and-true formula that has been popular this year. It does, though, break new ground for gaming advertising. …
The Red Dwarf still has a cult following more than thirty years after the series began and in the midst of a sci-fi craze last year, adam&eveDDB made the most of the series' flamboyant characters …
Most lottery campaigns sell the dream. In its campaign for Camelot’s National Lottery, adam&eveDDB is selling the possibility, with its real life, real people story and tagline, Someone has to win. Why not you? The film's …
adam&eveD, has become the first creative agency for The International Paralympic Committee (IPC) and will support it on a pro-bono basis. The agency’s job will be to grow the Paralympic Movement globally, working to improve the …
What would it take for major supermarkets to become partners in an advertising campaign? Children. And adam&eveDDB The UK’s major supermarkets and Birds Eye have got together to fund a campaign by adam&eveDDB for ITV and …
In May 2019, adam&eve/DDB co-founders, James Murphy and David Golding, are leaving the agency they began with Ben Priest and Jon Forsyth a decade ago, one a half years after they completed their earn-out. The …
Good friends. Good times. Good feelings. These are not new ideas about Christmas, but adam&eveDDB has given them a lot of fresh zing in its story for Waitrose. It’s the story of a bunch of locals …
adam&eveDDB's new campaign for EA Sports is not an ad. Not a tech-y thing. It’s a move. It's called El Tornado, and it marks the worldwide launch of FIFA 18 on September 29. It’s a seamless …
This year, The British Arrows combined their craft and campaign shows, which created winners in 27 campaign and 24 craft categories. 106 Arrows were awarded - 38 Golds, 36 Silvers and 32 Bronzes. The four major …
Mars is all about proving that cats will eat Temptations. Fair enough – cats can’t get seduced by the product’s name and do not like everything put on their plates. Last year the brand went to …
Virgin Holidays says ‘flaunt it’ via M&C Saatchi UK. Virgin Atlantic says ‘let it fly’ via adam&eve/DDB. December and January are holiday months. If you’re in the UK, the idea is to escape 60 days of …
No creative team, no matter how clever you are, could make an elephant hump a car. When pictures of a bull elephant using a VW Polo as a sex toy began appearing in the world’s media, …