June 14 was the third anniversary of the Grenfell Tower fire in the UK and Justice4Grenfell, the organisation that formed in 2017 to fight for justice on behalf of its victims, is not allowing lockdown to impede its work in drawing attention to the ongoing cause. To date, there has been little accountability and some of the families that survived are still without permanent housing. The public inquiry, which had already been delayed by some witnesses threatening to withhold evidence, was halted completely in March and is not due to resume until July 6. It may be two years before any charges are laid. At least three hundred tower blocks in England still have similar cladding systems to those that spread the fire at Grenfell.

BBH London has launched a print, outdoor and social campaign for Justice4Grenfell. The print executions are particularly remarkable. The organisation convinced British newspapers, The Mail on Sunday, The Sun on Sunday and The Sunday Times, to give an inch of column space to the memory of Grenfell’s victims, and the agency used to create a tower, using the names of the 72 people who lost their lives in the fire.

Outdoor media companies, Ocean Outdoor, Open Media, Jack Arts and London Lites, have also donated billboard sites across London to display the tower of names in locations within close proximity to Grenfell Tower, such as Wembley, Kensington, Ladbroke Grove and Holland Park.