A turtle goes to court to stand up for marine animals against gas corporation, Woodside, that plans to drill for gas at Australia’s largest oceanic reef, home to vulnerable green sea turtles, endangered pygmy blue whales, and thousands of marine species, off the coast of Western Australia.

The turtle is voice by actor, Michael Caton. To Aussies, Caton knows what it’s like to fight off big corporations to protect your home. The turtle – and Caton – invite the Australian public to show their support to save Scott Reef. Behind them are Greenpeace Australia Pacific and Thinkerbell, who have joined forces to shift public behaviour and drive national debate, through a  movement that asks the public to tag their MPs, applying direct political pressure on Environment Minister, Murray Watt, and Prime Minister, Anthony Albanese Albanese, to “flip off” Woodside’s dirty gas project, which would see up to 57 toxic wells drilled around Scott Reef off the coast of Western Australia.

Caton stated, “Just because it’s out of sight off the western coast of Australia, it’s not out of mind.  And Woodside should remember that.”

Glenn Walker, head of nature at Greenpeace Australia Pacific, added, “Woodside’s dirty gas project at Scott Reef, Australia’s largest oceanic reef, is an environmental disaster waiting to happen, threatening thousands of species, including the extremely vulnerable green sea turtles that nest there. By literally flipping off Woodside and Big Gas, Aussies are cutting through corporate spin and sending an unignorable message to Environment Minister Murray Watt and the Albanese government: save Scott Reef.”

Adam Ferrier, co-founder of Thinkerbell, commented, “You can fight a corporation in the courtroom forever, but the real power to deliver lasting protection rests in parliament. Right now, our MPs hold an extraordinary opportunity to safeguard Scott Reef for generations to come.  I’m proudly from WA, and I know how much the natural environment means to the people and economy of Western Australia. I’m also sure Woodside wants to do the right thing, and with enough public support and government action we’ll together save Scott Reef.

Paul Swann, chief creative tinker at Thinkerbell, noted, “When the stakes are this high, polite ads don’t work. You need an unignorable provocation that galvanises people and puts the pressure squarely where it belongs, on our leaders in Canberra. This isn’t just about protecting a reef; it’s about holding power to account.”

Greenpeace has been campaigning to stop Woodside’s dirty gas plans for years, increasing pressure on the Australian government to save Scott Reef from becoming an industrialised gas zone. Recent efforts include actions aboard Woodside’s gas platform and cinema commercials across Australia.

The new campaign is running across OOH, digital, social, influencer and cinema with an interactive landing page. The project will also be amplified by high-profile figures urging Australians to take action, tag their MPs, and defend Scott Reef. The movement combines cinematic storytelling with organic social and earned media, planned via Thinkerbell’s Alchemy model to drive real behaviour change and impact.