It looks as though Gary McCreadie and 303 MullenLowe was not a match made in heaven. The executive creative director has left the agency after just 14 months.
He and his family have relocated to New Zealand.
McCreadie joined 303 MullenLowe in May 2018, replacing Richard Morgan who is now executive creative director at AnalogFolk in Sydney.
He had arrived in Australia from the UK in September 2014 to join Whybin\TBWA as executive creative director. While he was there, TBWA\Whybin’s profile soared, winning three trade press Of The Year awards between 2015 and 2016. He was a also a founding partner of boutique agency, Ugly, which has since closed.
In London, McCreadie had been joint global creative director at BBH, on Axe/Lynx, the agency’s largest account, for three years. McCreadie and partner, Wesley Hawes, who is currently executive creative director at CHE Proximity, led awarded Axe/Lynx campaigns such as Apollo, which won a Gold Lion, the Monday/Wednesday work and the Soulmates.
