Who's doing what in the world of commercial creativity.
Climate change. That word has become so used. It’s difficult now for campaigns to have an impact. BETTER Studios has found a way. Imagine a near future where climate stability has become an amenity and survival …
Norsk Tipping, the Norwegian gambling company owned by the Norwegian government and administered by the Norwegian Ministry of Culture returns its profits to the Norwegian sports, culture and humanitarian causes. This year, €672.3 million will …
Against an onslaught of functional drinks with fruit flavours and juice drinks made from fruit concentrate, Common Ventures is reminding Aussie that nudie is “100% squished fruit”. And it’s doing that with memorable humour. The …
CREATIVE DATA 1 Grand Prix, 2 Gold, 4 Silver & 6 Bronze Lions were awarded in Creative Data The Grand Prix was won by Circus Grey, SOS POS, for BCP https://www.youtube.com/watch?v=GVdCoJEhO6M Gold winners are: Rainbow Lobster, 600K Network, for Commando …
There have been dozens of activations throughout the world promoting series and movies, many for Netflix. But none as wide-reaching and enduring (impactful) as this one by Netflix itself. Netflix Thailand has found a standout way …
Millions of people have arrived in the US for the World Cup – many for the first time. They’re football fans, yes. But they’re also tourists and Coors Lite is capitalising on their curiosity for …
Sweden’s Visit Halland has taken out advertising in the Los Angeles Times to share an open letter inviting famous longevity enthusiast, Bryan Johnson, to experience Långevity – a simpler take on longevity inspired by life …
The most valuable gadget in the world is available in Thailand for 25 million baht (AU$1.09m). It’s a home. The remarkably different real estate campaign for property development company, Pruska, presents its new premium residence into …
ENTERTAINMENT 1 Grand Prix, 3 Gold, 6 Silver & 10 bronze Lions were awarded in Entertainment. The Grand Prix was won by Johannes Leonardo, Original Forever, for adidas https://www.youtube.com/watch?v=mmVwe0Sul68 Gold winners are: Wieden+Kennedy, Who’s Waiting for You?, for Cerveza Victoria MJZ, …
FILM CRAFT 1 Grand Prix, 6 Gold, 15 Silver & 21 Bronze Lions were awarded in Film Craft The Grand Prix was won by Isle of Any, Your Way Out, for Coinbase https://www.youtube.com/watch?v=HQJMzTpckPo Gold winners are: ON AG, Shape of …
Cut-through in telco advertising. The usual tactic is to blast audiences with noise. Verizon has done something entirely different. It is blasting its audience with seduction. Verizon is capturing attention with the sex appeal of …
“Energy is no longer just a climate discussion. It’s also a question of dependency, price volatility and security.” That is the message from Swedish heat pump manufacturer, NIBE, that is launching the international campaign A Heat …