The Australian Effies has extended its deadline to May 26.
If you’re new to the Effie Awards and would like expert insights into creating a winning entry, strategist, Al Crawford, founder of Shapeshifter Consulting and member of the Australian Effies Executive Council, can guide you through writing a winning case study. Contact lindsay@adcouncil.org.au to be connected.
The Effies makes it very easy to enter. There is a how-to-enter guide to help prepare for the Effie Awards. Find it here.
There is an Effie Entry template where people can collate their entry before uploading it to the entry portal. This is purely for draft purposes with precise questions to be answered for the category you’re entering. There are also entry forms to download read outside the entry portal. All entries must be made online.
There is the 2025 Entry webinar providing:
- An introduction to the Effie Awards and its new categories
- Tips from Effie judges on writing an award-winning entry
- Find out how to fill in missing data using the Ideally research platform. For more information on the Effie Credit System, email effies@goideally.com
- Find out how to enter with key tricks and tips for using the online portal
- The opportunity to ask the team direct questions about entry into this year’s Effie Awards







