Who's doing what in the world of commercial creativity.
An Everlab win for OUTSIDE IN OUTSIDE In has won the competitive pitch to to develop the overarching brand platform and launch the first major campaign for Australia’s leading preventative healthcare company, Everlab. The partnership is designed …
Astronaut, Eva, loses herself in an unexpected choreography set to energetic, upbeat music - in the midst of her mission on the Moon - giving herself over for a few moments to music and dance, …
Misinformation about Hepatitis B is causing stigma and shame in Australia’s Chinese and Vietnamese communities. Though the virus is transmitted only through contact with infected blood and sexual fluids, for generations there have been misconceptions …
The One Club for Creativity inducted the latest group of legends in advertising, design, and education into the Creative Hall of Fame at a gala black-tie ceremony last week at Capitale in New York. The evening also …
Independent agencies have grown out of their little shoes. In response, the Alliance of Independent Agencies brought 70 people from 45 agencies together in London last week to explore new models of collaboration designed to …
Fast, fun and funny. That’s a trifecta for winning B2C advertising, and this time it comes from US indie agency, Gus, for Klaviyo’s B2C CRM platform. Your Brand’s Best Friend, Klaviyo’s first global brand campaign since …
Winning a great prize is good. Helping St John support communities is also good. Put the two together and you get Good Good, the simple idea behind a new St John Lottery campaign via Ogilvy …
In August, The Stable wrote, “A hard rock, guitar-wielding prawn, absolutely shredding. That’s has to be a viral in the making.” Always nice to be right. The Slash of the deep blue northern Australian seas, created by …
Lifeline looks like an ordinary tote bag. But it wasn’t created to be convenient. It was created for survival. Hidden inside is a flotation system adapted from life-jacket technology. Lifeline is not for sale. It launched …
The DIY dream is being able to build anything. So HeimatTBWA\ and Hornbach built a 35mm camera using only hardware-store supplies - pipes, a magnifying glass, cement mixer and waste bin - and then used …
In October last year, Gravity Road and Reuters launched the brand campaign, Pure News, Straight from the Source, using water (clear or muddy) to emphasise the importance of independent, agenda-free news in an environment rife …
TBWA\Paris is taking McDonald’s on a new adventure – bringing back bedtime stories. This ritual, which represents children’s first point of contact with reading, seems to have become more of a box to tick than …