As the final deadline for the 2024 Gerety Awards approaches on May 10, the Gerety jury prepares to select each Agency and Production Company of the Year by country. Will The …
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Blog Archives
Hakuhodo: Ajinomoto’s rescue team saves Japan from Foodlossla, the food waste monster
April 16, 2024
Godzilla becomes Foodlosslla in a high-suspense, ultimate-action monster film from Hakuhodo Inc., Tokyo. The 90-second film for seasonings and utensils brand, Ajinomoto, aims to generate awareness of household food waste …
Recently single? Pedigree and BBDO New York have built a “dating site”, Rebound Dogs, that will pair you with a shelter dog who is nothing like your ex. The site …
Boston Pizza knows that Vancouver Canucks fans would rather chew tinfoil than cheer for the hated Toronto Maple Leafs. And a Calgary Flames fan would never root for the team’s …
Latto’s sass combines with Thinkerbell’s humour to create a social series for Menulog that has fun with the weird-arse names Australians give to food, its weird-arse words and the weird-arse …
IC Markets has launched a campaign that uses the blistering pace of Formula 1 pitstops as a parallel for its lightning speed trading. They’re Fast, We’re Faster is a visual …
BMF promotes Tom Hoskins & Dave Roberts to GCDs
April 16, 2024
BMF has made a series of promotions, including the promotions of Dave Roberts and Tom Hoskins to the role of group creative directors. Hoskins joined BMF as an awarded creative director …
FCB Shout: RHB Bank’s stranger-then-fiction story reinforces the meaning of Hari Raya
April 16, 2024
In 1998, Ahmad Zaharil found himself helping a woman who had stolen a pencil case as a gift to her son who had ranked number one in class. Ahmad Zaharil …
Publicis Groupe: Music To My Brain eases MRI anxiety
April 16, 2024
MRI procedures are among the biggest sources of anxiety for many patients, due to the enclosed space in which intense sounds can create a high level of discomfort, affecting the patient's …
The Creative Circle 2024: Meet the Gold Jury Forepersons
April 16, 2024
The Creative Circle has announced its Gold Jury forepersons, who are heading up the live judging sessions for 2024. The 79th annual awards ceremony is taking place at the close …
Men don’t like to lose their hair. Desperate solutions gain appeal. Lots of appeal. Klorane wants men to know there is no need to chase wild solutions. Klorane and agency, The …
Soko: Dove challenges AI to get real about beauty
April 16, 2024
Dove’s Real Beauty platform began in 2004 when it found that only 2% of women globally considered themselves beautiful. A new global Dove study shows that not enough has changed. …