The name, The Calorie Absorber Pro, got your attention didn’t it? The humble Scott Kitchen Towel has been given a new name, new packaging and a new purpose by Ogilvy …
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Blog Archives
Heineken and LePub APAC are turning 24-hour laundromats into all-night sports bars so that Korea’s most dedicated football fans now have a place to watch the UEFA Champions League. The idea …
Health and wellbeing awareness is catching on according to the annual Bupa Pulse Check survey. It’s contagious. When one person makes a healthy choice, others tend to follow. Thinkerbell has turned …
Serviceplan: The campaign to stop us trashing space
April 15, 2024
Humans are very bad a dealing with their trash. Throwing it out without thought has polluted the planet and now it’s polluting space. There are over 160 million pieces of human-made …
Special: The ANZ Falcon learns about customers individually to protect them from fraud
April 15, 2024
ANZ’s visual metaphor for fraud protection, the ANZ Falcon, has returned to Australian screens with an entourage of DoppelFalcons keeping all ANZ customers safe. The new campaign informs customers about ANZ’s …
Horizon FCB Dubai: DHL delivers a parcel yesterday
April 13, 2024
What If you needed it delivered yesterday? A captivatingly clever commercial by Horizon FCB Dubai shows how DHL sent a parcel back in time (and also demonstrated the delivery service’s …
Second-hand clothes are very popular with Gen Z. When they're bought from second-hand clothing store, Safari, they come with added meaning - their history comes too. The idea is by …
People love or hate Marmite but if you’re a British expat Marmite lover in the US, your love is unrequited. Marmite isn’t sold in the US. Surveys regularly show that Marmite …
Fantástica: Mike’s defies political correctness with ads only Gen Z QR code users can see
April 13, 2024
The world has become so politically correct that humour is lost, freshness is lost. Agencies have to think about what they can say and where they can say it. A complicated world …
AustraliaGAD & Les Banques Alimentaires: Appliance stores fridges say only they should be empty
April 13, 2024
For the past two years, inflation has been on the rise in France. For millions of French people, filling their fridge is becoming increasingly difficult, and food banks need more …
Heinz has done a very good job of making itself the #1 ketchup. But does everyoine love ketchup. Hellmann’s is, in fact, the other contender in the battle of the …
Women are assessed according to their successes. But we learn from failures. Failures shape who we become. In a new campaign, Worth it Resumé, McCann Paris and L’Oréal Paris invites women …