15% of homes in the Middle East are homes of blended families. But women marrying again is seen as a taboo and few people talk about it owing to social …
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Blog Archives
The Good Company: Work With Islands keeps office secrets in a box
February 6, 2024
Ah, the open plan office, a place where everyone knows your name…and all the gossip about you. Privacy isn’t one of the open plan’s strong suits.But that has become fuel …
Gerety Awards 2024 finalises its executive jury
February 6, 2024
Gerety has announced its executive jury, more than 200 judges from 47 countries, with in person jury sessions held in 15 locations.As well as defining the shortlist the executive jury …
Mr+Positive & MYND c/o Wanda: Power dynamics, resistance, societal issues, personal struggles & the drive for success. It’s quite a music video
February 6, 2024
French rapper, Booba (real name: Élie Thitia Yaffa) is the most legally download singer in French history, despite – or perhaps because of – his penchant for controversial lyrics. His …
Dissidence Production & Migros cooperative: Culture & commerce boost each other in a campaign about a potato chip
February 6, 2024
Switzerland’s largest supermarket chain, Migros cooperative, has launched a campaign with creative production studio, Dissidence Production, that’s worthy of its size and stature. The epic work is all about a …
The Australasian Writers and Art Directors (AWARD) has selected Liz Taylor, global chief creative officer of Ogilvy, to head year’s AWARD Awards as jury president. Taylor has been recognised as one …
Special: Pepsi Max lets you know it’s better than…um, OK
February 5, 2024
The cheekiest campaign of the year already? A partially obscured can reminds you that when you want a drink that tastes better than OK to maximise the flavour of food, …
UltraSuperNew: Skyn sends two love-curious AIs on a date
February 5, 2024
What if two AIs could find love this Valentine’s Day? UltraSuperNew and Skyn decided to find out. While the brand’s Valentine’s Day campaigns for Japan usually focus on long-term relationships, …
R/GA: The Battle Cats petition to nix the Dragon for Year of the Cat
February 5, 2024
The upcoming lunar year is the Year of the Dragon. The Battle Cats are miffed. Why is there no Year of the Cat? So R/GA and Battle Cats owner, Ponos, …
Mothership & MyMuse: Modern love is making Cupid have meltdowns
February 4, 2024
Valentine’s Day is so much less smoochy this year. Even in India. Agency, Mothership and luxury sexual wellness brand, MyMuse, have taken on love’s biggest ambassador, Cupid, in their Valentine’s …
It’s sexy, classy and irresistibly seductive. Pol has outdone its own sensational Kondomeriet foodporn commercial from 2019 (that celebrated the adult store’s 30th anniversary) with a sequel that defies boundaries …
TBWA\RAAD: Nissan Patrol does the unimaginable
February 3, 2024
Not all billboards use the power of digital OOH. TBWA\RAAD’s billboard for Nissan Middle East certainly does. And the accompanying social media post is simply exceptional. The CGI masterpiece features …