Twenty-seven entries have been shortlisted in Glass. The US dominates with 11 shortlisted entries, but there are contenders from every corner of the globe, including Uruguay, UAI and Lebanon.
Australia has one shortlisted entry, #redefinewomen by Host Sydney, as does New Zealand – The Shuelded Site by Saatchi & Saatchi Auckland for The National Collective of Women’s Refuges.
The Glass Lions shortlist is:
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- Host Sydney, #redefinewomen, for Host, Australia
- Network BBDO, Vagina Varsity for SCA Libresse, South Africa
- Weber Shandwick London, Brutal Cut for ActionAid FGM Awareness, UK
- Company of Design, Safe Houses, for Plan India Safer Cities, India
- Dentsu Y&R Tokyo, The Family Way for Recruit Lifestyle, Seem, Japan
- Wieden + Kennedy Portland, Unlimited Greatness Serena Williams for Nike, USA
- Saatchi & Saatchi Auckland, The National Collective of Women’s Refuges – The Shielded Site, New Zealand
S&S NZ’s The Shielded Site keeps family violence victims safe from prying eyes
- Law & Kenneth Saatchi & Saatchi Mumbai, #givehers for The Ammada Trust, India
- J.Walter Thompson Bogota, Breastfeeding Mannequins, for Amigos de la Lactancia, Colombia
- Venables Bell & Partners San Francisco, Audi Daughter, USA
- Leo Burnett Beirut, #undress522 for Abaad Resource Centre for Gender Equality, Lebanon
- Y&R Dubai, Warri (Ar./Verb) Expose for Association Tunisienne des Femmes Democrates, UAI
- Publicis Singapore, Vicks Touch of Care, Singapore
- J.Walter Thompson Amsterdam, School for Justice for Free a Girl Movement, The Netherlands
JWT Amsterdam creates a school so ex-child prostitutes in India can become lawyers
- Vice New York, Chanel – The Fifth Sense, USA
Chanel inspires director, Alma Har’el, to explore female creativity, strength & vulnerability
- Laird+Partners New York, Lane Bryant #ThisBody for Lane Bryant, USA
- Y&R New York, The Whole Story for UN Common Ground, USA
- Ogilvy Sao Paulo, Strong Girls, for Nestle, Brazil
- Amen Montevideo, We Are All Women for UN Women, Uruguay
- McCann New York, Fearless Girl, for State Street Global Advisors, USA
- McCann New York, See What’s Next for Microsoft, USA
- Nomades Mexico City, Gender Violence for Tecate Beer, Mexico
- Area 23 New York, Itbra – The Wearable that Detects Cancer for Cyrcadia Breast Cancer Screening, USA
- Pereira & O’Dell, Writing Our Rights – the Empowerment Workbook for Ignite, USA
Pereira O’Dell: The writing practice book that teaches girls to become powerful women
- Area 23 New York, The Trafficking Exam for Polaris, USA
- BETC Sao Paulo, Woman Interrupted, for Woman Interrupted, Brazil
Australia stars (ouch) in BETC’s campaign against manterruption
- Badger & Winters New York, #WomenNotObjects Change for Good for Badger & Winters, USA