Titanium:
Australia has 1 shortlisted entry in Titanium. It’s not Clemenger BBDO Melbourne’s Meet Graham, it’s Clemenger BBDO Melbourne’s Snickers Hungerithm.
There are 21 entries in the shortlist. The US has 10 of them.
Among the US’s finalists are:
- 180 LA’s Boost Your Voice for Vodafone
- Ogilvy New York’s Refugee Nation for Amnesty International
- Crispin Porter + Bogusky’s New and Not Improved for Kraft Heinz
In April 2016, Kraft Heinz announced it would remove artificial flavours, preservatives and dyes from its iconic Blue Box. It did so in December. Silently. The new recipe’s taste, texture and appearance are so similar that virtually no one noticed. It was only when 50 million boxes had been sold without consumer comments that CP+B announced the change with the message, It’s changed. But it hasn’t.
- McCann New York’s Fearless Girl for Global Street Advisors
- MJZ Los Angeles’ My Mutant Brain for Kenzo.
- J.Walter Thompson Amsterdam’s School for Justice for the Free a Girl Movement is shortlisted for The Netherlands.
JWT Amsterdam creates a school so ex-child prostitutes in India can become lawyers
- 4Creative’s We’re the Superhumans for Channel 4 is shortlisted for the UK.
Ikea has two finalists:
-
- For Canada – Ikea: Cook this Page by Leo Burnett Toronto
-
- For Sweden – Ikea Retail Therapy by Akestam Holst Stockholm
Full shortlist here: Titanium Shortlist
Integrated:
Australia has 3 of the 26 finalists in Integrated, all by Clemenger BBDO Melbourne
They are:
-
-
- Clemenger BBDO Melbourne, Meet Graham for TAC Victoria
- Clemenger BBDO Melbourne, Snickers Hungerithm
- Clemenger BBDO Melbourne, Myer Give Registry
-
New Zealand has 1 finalist:
-
-
- Colenso, Child Replacement Programme for Pedigree
-
The US has 14 shortlisted entires. 4 of them are:
-
-
-
- Droga5 New York’s Did You Mean Mailchimp? For Mailchimp
- Squarespace New York and John X Hannes’ Make Your Next Move – John Malkovich
Squarespace presents the against all odds story of John Malkovich, fashion designer
-
- Crispin Porter + Bogusky’s New and Not Improved for Kraft Heinz
- 180LA’s Boost Your Voice for Vodafone
-
Wieden + Kennedy Portland has added another 4:
-
-
-
-
- Wieden + Kennedy Portland, Time is Precious for Nike
-
-
-
-
- Wieden + Kennedy Portland, Unlimited for Nike
- Wieden + Kennedy Portland, Unlimited Greatness: Serena Williams for Nike
- Wieden + Kennedy Portland, Jordan & Chelsea’s Booking Wedding for Booking.com
adam&eve/DDB has added 2 shortlist positions to the UK’s tally of 4 – 1 for Buster the Boxer for John Lewis and 1 for Give the Rainbow for Skittles.
FCB Inferno’s This Girl Can – Phenomenal Women for Sport England and OMD UK’s Channel 4 Paralympics are the other two.
Full shortlist here: Integrated Shortlist






