A humorous cat video. An epic humorous cat video. How could you not watch Buzzman’s latest commercial for Back Market? A mob of angry cats has united against tech. They’re …
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House 337: The ones football rejected
October 1, 2022
Sports fans give their football heroes their all – their attention, their applause, their adulation. But for every football star there are nearly a million and a half who didn’t …
Leo Burnett Thailand & Thai Health Promotion Foundation’s mad story encourages Thais to drink less sugar
September 30, 2022
Thai ads can be freaky. The best of these are gloriously entertainingly freaky content pieces that underline the brand message. Like this one. This gloriously entertaining commercial by Leo Burnett …
Black humour and wonderful lyrics combine in a hilarious two-and-a-half minute musical video by agency, Alto, that feeds on the freelancer trend for the benefit of freelancing platform, Upwork. The …
Oatly suggests (more) outdated rules for the World Barista Championship
September 28, 2022
Oatly wants to know why it’s barred from being part of the World Barista Championship (WBC). No plant-based milk is allowed. Each year, more than 50 champion competitors take part in …
Saatchi & Saatchi Australia: It’s hard to let go of a Hilux
September 26, 2022
Black humour. A ghost story. Call it what you will, the new HiLux commercial by Saatchi & Saatchi Australia is a gripping story that is fresh for vehicle advertising and …
Sometimes it seems as though agencies save their best work for themselves. I wonder if that’s because they are their own client? (Put forward with no irony at all.) The second …
Marcel & Spotify: Listening changes everything in a superbly surprising way
September 23, 2022
Marcel has given Spotify’s global tagline, Listening changes everything, a memorable twist in its TV and digital campaign. The hero commercial plays with the viewers’ anticipation and excitations to deliver surprise …
St Luke’s: The unmissable, un-ignorable campaign for i newspaper
September 23, 2022
Newspaper advertising isn’t known for its strikingly inventive art direction. St Luke’s campaign for i newspaper is about to change that. The campaign uses an eye-catching visual collage to highlight …
A retail campaign featuring death, divorce, alcoholism, bankruptcy and the pandemic. That oddity has to get attention. Ikea’s new campaign by Try, The Life Collection 2022, features items of Ikea …
Lucky Generals & The Gym Group: The Gym Face song fights gymtimidation
September 21, 2022
One of gyms’ great growth challenges is gymtimidation. People think about joining up but don’t because they feel self-conscious and lack confidence in the gym. Lucky Generals’ pitch-winning platform for …
Quality Meats, Zambezi: March Fourth reminds America what living with legal assault weapons is like
September 20, 2022
Living in a country where assault weapons can be owned and shootings happen daily? It’s unthinkable in Australia. A power cell of a PSA is making it unthinkable in the …