Who's doing what in the world of commercial creativity.
When you’ve seen all the Christmas ads, along comes a post-Christmas ad so real, so funny and so endearing that you actually think, “Lucky you’re with AAMI”. Even if you’re …
Blinkink director, Will Wightman’s music video for Tommy Holohan and Megra’s new song, Show Me The Sky, is unsettling. Captivating and unsettling. That it’s personal is no doubt part of …
VCCP’s National Lottery’s 2024 Christmas commercial has outdone itself. It’s heartwarmingly real and the excitement of playing festive Scratchcards is all the more palpable because of it. The campaign highlights …
A really successful industry event is a tough act to follow. Limehouse’s Creative Circle has already achieved three triumphs in Sydney. But last night, Limehouse and Creative Circle co-sponsors, Squeak …
There is a lot of news media information about the deleterious effects of alcohol consumption. It’s probably being overlooked or dismissed by its target audience. There are campaigns about drink …
Most PSAs intensify the drama, the crisis. The power of this one by Edelman for Johnson & Johnson is that it keeps its emotionality real. That’s a strange thing to …
Sydney Beer has big ambitions. The Aussie boutique beer brand launched into the crowded US. It has done so with a fun campaign unlike the others. And that matters. Beer …
A Black Friday – Cyber Monday campaign that cuts through the screaming price discounts. Amazon has turned real customer reviews left by customers into dramatic monologues presented by actor, Adam …
We all sing, and listen to, Silent Night, around Christmas throughout the world. Today, Silent Night is the most recorded song in the world, with over 130,000 versions in more …
It’s nearly six months since Adrián Flores returned to Australia to become chief creative officer of Clemenger BBDO. Yes, returned. He was born in Mexico City, grew up in Australia …
The recent events in the US have taught the world a bunch of lessons (don’t trust research for one). But it also gives us stark reminder of the importance of …
All is not well at the North Pole. A Netflix-style documentary by agency, Pol, and bacon director, Kasper Häggström, explores the problem. It’s Rudolph. He was made Head of Transportation …