Who's doing what in the world of commercial creativity.
Apple’s fifth instalment of The Underdogs, directed again by Australian expat, Exit's Mark Molloy, is another hugely enjoyable story filled with brilliant human humour that happens to underline the usefulness of Apple products (Mac, iPhone, …
Striking thinking by BETC has Heetch producing a campaign that entices Paris’ millions of tourists to use Uber… …Because then Heetch will be available for the locals During this year’s summer holiday season, millions of tourists from …
Lula Cucchiara is a queer, multidisciplinary Latinx photographer, director and artist. Born in Buenos Aires, they now call Sydney home. Cucchiara's imagery is a bold, spontaneous celebration of diversity, youth and culture. Sam I Am founder …
Ryan Reynolds flair for ad humour teams up with the creative cleverness of Rethink in a campaign for Heinz that plays on the once you’ve seen it trope while also having fun with subliminal advertising. …
Apple’s latest shot on iPhone is wild. Vibrantly coloured, brilliantly cinematic, fantastically imaginative. Suerte! (Luck!) is a whimsical story that artfully blends Música Mexicana (the fastest-growing Latin music sub-genre) and the traditional Mexican board game …
Tinder’s new campaign, an extension of Tinder’s It Starts with a Swipe platform, is a series of romcom scenarios – a realistic modern-day twist on the movie genre currently having a popularity renaissance They make …
What can you say about sugar that people will care about. Wangkanai’s sugar is organic. But that’s not a big idea for a commercial. This is. Dentsu Thailand has created a colony of ants building a …
Every now and then an agency gets advertising for older people right. Thinkerbell Aotearoa got advertising for Arvida retirement villages right. The new platform, Life your way, underlines the brand’s mission to create communities that give …
In 2008, Andrew Seaton and Matt Samperi, founded a Sydney production company they called Mint. The two friends had grown up together, making films as kids and growing a passion for storytelling and the craft …
Bonnie Coumbe’s food photography is an appetite trigger. Her cutting-edge style is vibrant, clean and creative. Her still-life work is dynamic with a difference that demands attention. She has captured the attention of Photoplay Photography …
This set my brain off on an icon search of its own. Couldn't beat his selection. Well done, Rob [:ed] The deluge on Instagram has calmed to a trickle. The trophies are in pride of place …
Accor, Premium Partner of Paris 2024, wanted to highlight its “commitment to exceptional hospitality”, ahead of the Paris 2024 Olympic and Paralympic Games. You know how that campaign could have gone. It didn’t. Havas Play created …