“It’s not the destination but the journey.” But if you get motion sickness, that journey is awful. Leo Germany has teamed up with Samsung Electronics to make the traditional Easter holiday journey …
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Household brands are running the worst outdoor advertising in the world – litter. Discarded packaging is, in fact, negative outdoor advertising, damaging the brand in the eyes of everyday people. …
Publicis has entered into a definitive agreement to acquire 160over90, the premier global sports and culture-first agency, creating the industry’s leading global platform across sport and culture. 160over90, a division of WME Group, is …
loveholidays is making its television debut. Not with a 60-second TVC. Ark Agency has found a more economical way to make an impact, using arresting visuals and wonderful wit. The …
TBWA\NZ: 2degrees gets New Zealand talking with a ring
April 2, 2026
It’s a strange 21st century paradox. People feel disconnected to people but choose to scroll rather than phone someone. 2degrees and partner, TBWA\NZ, have launched a product to turn that …
A lonely guy builds a girlfriend. Of Pringles. It’s a madcap play on the idea of late night cravings. BBDO New York has built on Pringles legacy of absurd advertising …
Victim Services Toronto (VST) presents a short horror film. But this isn’t a Hollywood movie. It’s happening next door, or down the road, to some you care about…or you. 72andSunny Toronto has …
At the end of January, Swedish-founded legal AI pioneer, Legora, stepped into the spotlight as a partner to golf star, Ludvig Åberg, in a logo stunt that buzzed across the …
Saatchi & Saatchi has today opened entries for the New Creators’ Showcase 2026, which will debut in London this year for the first time in its 36-year history as part …
97% of people can't tell the difference between human-made music and AI-generated music (not an April Fools joke). That’s a concern when 60,000 AI-generated songs are uploaded to streaming sites every day and human musicians face …
Kubota owners are a different breed, VML discovered. For them, hard work isn’t something to endure, it’s something to enjoy. So the agency turned that mindset into an emotive campaign, …
Motion Sickness: Griffin’s presents a day in the life of Kiwis in 24 micro-docs (life needs a biscuit)
April 1, 2026
Biscuit brand, Griffin’s has returned to the foreground in Aotearoa. It has returned biscuits to everyday life. The campaign, Life needs a Biscuit, by Motion Sickness leads with 24 micro-documentaries, …