Who's doing what in the world of commercial creativity.
A possum party at your house - that's the great Australian nightmare. M&C Saatchi puts Australia's biggest pest to really good use for NRMA, because with NRMA ‘...you’re covered even if you forget to lock …
“We have to have a product demo.” This is the part of the brief that makes creatives’ hearts sink. ...Unless it’s the agency’s idea. 180 Amsterdam may well have created the sexiest product demo ever. In fashion, …
US$29,811,746,430,000 is how much US women collectively miss out on during their careers because of wage inequality. In its campaign for National Women's Law Center’s Equal Payback Project, Droga5 already had a secret weapon in its …
France Telecom’s Orange is a global provider for voice, video, data, and internet telecommunications and professional services. It has more 226 million business and consumer customers. From 1998 to 2006, its slogan was, “The Future’s …
If you don’t think excellence in digital is top of the pops right now, you’re just not paying attention. The AIMIA awards have been applauding top digital work since 1992, making them the longest running …
Surprise! It’s an ad. But you wouldn’t know that. People don’t choose to turn on an ad and watch it over and over, for months on end. So The Monkeys created a music video for Seafolly’s …
Thank you, Bonds and Clemenger BBDO Melbourne for standing your ground against the nanny-brigade last year. Boobs is the campaign women needed to have, and thirty-five complaints does not the voice of Aussie women make. Thank …
Wouldn’t it be nice to snuggle under a blanket and watch a movie – on a cinema screen? Red Rooster thought so. So Val Morgan and Bohemia made it possible. Pop up stands have been installed …
In May 2013, S&S began a Cheerios campaign about love. It used an adorable little girl and her average white mother. The little girl covers her dad’s chest with Cheerios while he is sleeping because …
In December 2012, Absolut announced that Sid Lee, "will lead the development of creative work across advertising, branded content, digital and a significant body of experiential work". At the time, incumbent agency of 30 years, TBWA …
People who still smoke, do so now in spite of enough warnings to stop a speeding bullet. So, JWT Melbourne has zeroed in on the habit of smoking. The campaign is one of encouragement rather …
Channel 4’s own creative hot (!!!) shop, 4 Creative, sees the world in a different way. So to promote Channel 4 and Cancer Research U.K.’s Stand Up to Cancer fund raising event on October 17, …