It’s a very cheeky (read: powerful) idea to place your posters asking people to rethink how they shop outside a competitor’s store. That’s exactly what Thinkerbell has done in its first work for The Reject …
No Comment
Who's doing what in the world of commercial creativity.
cropped-Stable
Uncategorized
Basketball mania is running high in France. The Betclic Elite, the top-tier men's professional basketball league in France, is on - with Nando de Colo, Mike James, Ismael Kamagaté, Dominic Artis…and Victor Wembanyama. All the …
UK animation house, A+C Studios, has launched its first roster of directors. It has never had one before. The eight signings come from across the globe, and span both award-winning and emerging talent. Together they …
Wunderman Thompson’s Magpie expands across APAC
March 8, 2023
Wunderman Thompson has expanded its peer-to-peer mentoring app for women expands across APAC this International Women’s Day, after a successful launch in the UK last International Women’s Day. Called Magpie, the app’s purpose is to empower …
BBH wins Candy Crush Saga
March 3, 2023
King, interactive entertainment company for the mobile world and parent of mobile phenomenon, Candy Crush, has appointed BBH to the creative account for Candy Crush Saga, the legendary match-three puzzle game with over five trillion …
Diamond & Joy Smith Foundation: A wonderful new friend or an insidious sex trafficker?
February 23, 2023
Sex trafficking is a growing crisis in cities and towns across Canada, with young people being manipulated and forced into sex trafficking every day. The warning signs that someone is being lured into sex trafficking …
Super Bowl: Will Ferrell teases General Motors & Netflix’ shared commitment to sustainability
February 4, 2023
In 2021, GM launched the Everybody In campaign, demonstrating the company’s intent to lead an all-electric future, and invited others to join the movement. Netflix has answered the call. It will increase the presence of …
Super Bowl: Frito-Lay arms itself with star power
January 31, 2023
Frito-Lay is making sure that its Super Bowl investment pays off with a series of teasers featuring drawcard stars. Its Doritos’ teasers feature Jack Harlow and Missy Elliot and the suggestion of a collab. But …
Ogilvy Paris: Send greetings by Ogilwishes
January 4, 2023
Ogilvy Paris launches Ogilwishes, the brand new AI-based greeting card generator. This generator allows you to wish your loved ones a happy new year in an original and personalised way. Thanks to the use of GPT-3, trained by …
Mother L.A.: Postmates saves the world’s greatest tragedies
November 4, 2022
History has had some horrible tragedies, such as the deadly stabbing of Julius Caesar by his mates, Blackbeard’s wrecked pirate ship and The Titanic’s major mishap at the hands of a glacier. Mother L.A. thinks that …
Black t-shirts: David Droga, relentless ambition, a need for speed and Accenture Song
November 3, 2022
On the day David Droga sold his agency, Droga5, to consultancy, Accenture Song, he told his agency people, “We won”. Why? Droga explains that and more to co-hosts, Adam Ferrier of Thinkerbell and chief marketing officer, Brent …
Hong Kong is a stressful place. According to recent studies it ranks #1 in the stress index of employees all around East Asia, and 53% of employees feeling pressured and stressed in their day-to-day occupation. However, …