International music agency, MassiveMusic, has opened its sixth office and its second in Asia Pacific. The new Tokyo office follows in the footsteps of Amsterdam, London, New York, Los Angeles and Shanghai.

The Tokyo team will include Junya Terui, managing director & executive producer; Tamon Fujimi, business development manager; and Rick Sakurai, creative director & composer.

l-r: Tamon Fujimi, Junya Terui & Rick Sakurai

The Tokyo office will allow MassiveMusic to have professionals within the local market who understand the Japanese language and culture and can communicate with clients, fully understanding their needs, wants and expectations.

“We believe true teamwork and creativity stems from a human to human connection,” explained Terui.

“Building a conveniently located office and studio in Tokyo allows us to communicate as perfectly with the market as can be. Tokyo plays a pivotal role in Asian culture and business.”

Hans Brouwer, chief executive officer and founder of MassiveMusic, added, “We’ve done a lot of great work in Japan over the past few years and we totally fell in love with the country. It really felt like a natural step to open a new office and expand our presence in Asia. Our aim is to work better with brands and agencies in Japan and drive innovation through diversity.

“With agencies and brands becoming increasingly international, this will have an impact on the projects they work on and is something MassiveMusic can help with, considering our international presence and the array of different services we can offer.”

Fujimi added, “Historically, Japan has been known for being an isolated nation and culture, but it’s in the midst of change. With that, so is its advertising style, with Western standards and perspectives on creativity and quality becoming increasingly important. Companies with an international mind-set are quite rare here. We want to be one of those companies and blend local global creativity.”