New Zealand expat, Greg Bray, was a creative director when directing called him. Creative budgets kept quashing his ideas, so he took to directing them himself. That turned out to be enjoyable. He developed a flair …
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Every now and then, a campaign brightens up household maintenance product advertising. This is one of those every now and then campaigns. It was created by BETC Paris for drain cleaner, Destop Turbo. The comedic …
Director, Greg Bray, brings his flair for humour to Denner’s affordable price promise
November 22, 2022
The cost of living is soaring globally and people are faced with paying the earth for groceries, especially sustainable products. Swiss supermarket chain, Denner, works with local farmers and producers to keep sustainable products affordable. Traditional …
Director, Greg Bray’s, mad humour makes even a telco lovable
September 14, 2022
Director, Greg Bray, has a thing for comedy. The ex-agency creative director, New Zealand expat makes commercials that are warm, funny and absurd. Commercials whose humour underlines product benefits in a way you can’t ignore. …
Director, Greg Bray, & TBWA Germany: Heroics & hilarity with Dale “Danger” Darwin and Crocodile Power glue
February 9, 2021
Making adhesive tape funny is no mean feat. Creating a fan following for a campaign for adhesive tape is even more remarkable. Comedy supremo director, Greg Bray, and TBWA Germany created Florida Park Ranger, Dale “Danger” …
Greg Bray & TBWA Germany: Dale “Danger” Darwin (and Croc tape) vanquish a leaky hose
January 19, 2020
Director, Greg Bray, has a flair for comedy. He has recently made fun of masculinity – and these days, that’s not easy to do without upsetting people. Nor is making advertising to promote a male …
