FCB New York has been named the world’s top agency in The One Show Global Creative Rankings for the second year in a row, based on point totals for wins last week at The One Show 2025.
The agency achieved this year’s Global Agency of the Year honours with the two highest-ranked entries this year – Spreadbeats for Spotify and Lap of Legends for AB InBev – Michelob ULTRA.
Overall, the agency was awarded Best of Show (for Spreadbeats), five Best of Discipline awards, one Penta Pencil, 35 Golds, 18 Silver, nine Bronze, 23 Merits in The One Show 2025.
Ogilvy Singapore is APAC Agency of the Year and #10 worldwide.
Ogilvy Singapore landed the top spot in the region by winning Best of Discipline in IP & Product Design for Vaseline “Transition Body Lotion”, as well as four Gold Pencils, two Silver, and five Merits in this year’s show.
Danilo Boer, Global Creative Partner at FCB Global, was named Creative of the Year, for the third year in a row,
Klick Health Toronto is the world’s top-ranked independent agency, taking home one Best of Discipline (in Pharma for Voice 2 Diabetes on behalf of KVI Brave Fund), four Gold Pencils, seven Silver, 16 Bronze, and 22 Merits overall this year.
Highlights of The One Show 2025 Global Creative Rankings are as follows (click the category links to view the full list for each):
- 1. FCB New York
- 2. Area 23 New York
- 3. Klick Health Toronto
- 4. Serviceplan Germany Munich
- 5. TBWA\Media Arts Lab Los Angeles
- 6. McCann London
- 7. DAVID Madrid (tie)
- 7. Energy BBDO Chicago (tie)
- 9. DM9 São Paulo
- 10. Ogilvy Singapore
The Top 10 APAC Agency Rankings
- 1. Ogilvy Singapore
- 2. Dentsu Tokyo
- 3. TBWA\Hakuhodo Tokyo
- 4. Bear Meets Eagle on Fire Sydney
- 5. Dentsu Digital Tokyo (tie)
- 5. Platinum Tokyo (tie)
- 7. Leo Thailand Bangkok (tie)
- 7. Wolf BKK Bangkok (tie)
- 9. TBWA\Group China Shanghai
- 10. Colenso BBDO Auckland
- 1. Klick Health Toronto
- 2. Serviceplan Germany Munich
- 3. Wieden+Kennedy Portland
- 4. Special US Los Angeles
- 5. Apoyo Comunicación Peru Lima (tie)
- 5. LLYC Lima (tie)
Top 5 APAC Independent Agency Rankings
- 1. Bear Meets Eagle on Fire Sydney
- 2. Finch Sydney (tie)
- 2. Supermassive Sydney (tie)
- 4. The Nine Shanghai
- 5. Special New Zealand
- 1. W Conran Design Boulogne-Billancourt
- 2. COLLINS New York (tie)
- 2. Landor Milan (tie)
- 1. Apple Cupertino
- 2. Squarespace New York
- 3. Verizon New York
- 1. Spotify
- 2. Apple
- 3. Michelob ULTRA
- 1. AB InBev
- 2. Apple
- 3. Unilever
- 1. Change the Ref
- 2. UN Women
- 3. Asuniwa Association/Think Name Project
- 1. Bro Cinema Lisbon
- 2. O Positive Los Angeles (tie)
- 2. Smuggler Los Angeles/London (tie)
Music & Sound Company Rankings
- 1. DaHouse Audio Los Angeles
- 2. Agosto Music & Sound Craft Lima
- 3. Citizen Music Los Angeles
- 1. FCB Global
- 2. Ogilvy Group
- 3. BBDO Worldwide
Independent Agency Network Rankings
- 1. Serviceplan Group
- 2. Klick Health
- 3. Wieden+Kennedy
Agency Holding Company Rankings
- 1. Interpublic Group
- 2. WPP
- 3. Omnicom Group
1. Spreadbeats by FCB New York for Spotify
2. Lap of Legends by FCB New York for AB InBev – Michelob ULTRA
3. Sightwalks by Circus Grey Peru Lima with Apoyo Comunicación Peru Lima, LLYC Lima and DINAMO Lima for UNACEM – Cemento Sol
- 1. United States
- 2. United Kingdom
- 3. Brazil
- 4. Canada
- 5. Germany
- 1. North America
- 2. Europe
- 3. Asia Pacific
- 4. Latin America
- 5. Middle East & Africa
The One Show 2025 Regional Agencies of the Year are as follows (click the region to view the full list).
- Asia Pacific Agency of the Year: Ogilvy Singapore
- Europe Agency of the Year: Serviceplan Germany Munich
- Latin America Agency of the Year: DM9 São Paulo
- Middle East & Africa Agency of the Year: Impact BBDO Dubai
- North America Agency of the Year: FCB New York
Using dropdown menus, The One Show 2025 Global Creative Rankings can be viewed by Agency, Independent Agency, Brand-Side Agency, Brand, Non-Profit Client, Brand Parent Company, Production Company, Music & Sound Company, Agency Network, Agency Holding Company, Highest Ranked Work, Country, Region, and Creatives.
Rankings can be viewed globally, and also by region and country.
