Wieden + Kennedy New York’s first work for Marriott Bonvoy doesn’t extol the virtues inside its hotels as most hotel campaigns do. Instead, it inspires viewers with the wonders of travel. The global campaign, Travel Shapes Us, focusses on the experiences, connections and memories that are the gifts of travel (and provided by the hotel chain).
It leads with a series of cinematic vignettes in an evocative film, You Are The Greatest Souvenir, directed by Fleur Fortuné, that will run – with its cutdown, during high-impact cultural moments, in Netflix and Hulu, as well as major airports and on United Airlines flights.
Marriott Bonvoy global campaign Wieden + KennedyWieden + Kennedy NY Marriott BonvoyWieden + Kennedy NY Marriott Bonvoy travel
