Who's doing what in the world of commercial creativity.
AI-specialist production company, Fourthe, has appointed Nick Kelly as executive producer, reuniting him with founders and long-time collaborators Jay Topping and Digby Hogan. Kelly is known for his forward-thinking approach and calm, collaborative style, following a …
BCF has dived into the unique Aussie popularity of fishing shirts and the explosive growth of #fishtok to winter proof the trending sport of fishing. Thinkerbell has dreamed up the water resistant all-weather Fisho’s Onesie …
Dubliners hate the yellow clamp, the thing that deactivates their car parked where or when it shouldn’t be. But where drivers see a hazard, Paddy Power saw an opportunity to give people a laugh when …
“What is the highest you can reach?” That’s a galvanising question for those within reach of a Lamborghini. Dentsu Creative has moulded the power of ambition into the launch film for the new Urus SE …
Baby and parenting brand, Philips Avent, is giving Australian mothers more than understanding. Its new campaign by We Scout offers them they support they need but don't always ask for. Rather than focusing on the …
Multicultural agency, Ethnolink, has appointed a creative lead among five new hires, expanding its team to 60 people to meet growing demand for multicultural communications.The new hires bring experience from Badjar Ogilvy, Zoo Group, Principals, …
Canadian indie, Broken Heart Love Affair, has expanded its creative capabilities and restructured sister agency, Lifelong Crush, to become a content production studio. The agency’s creative leadership is expanded with the addition of CCOs, Derek …
M+C Saatchi has signed heads of terms for a management buyout of its business in Australia and New Zealand with completion expected on October 1 2026. The leadership team led by Dani Bassil (CEO), includes Simon …
Goodby Silverstein & Partners turns to entertaining hyperbole again to make Xfinity the hero that solves mobile’s most annoying problems – breaking your device, huge mobile bills and no wifi. In the new work, they’re …
Woolworths Group has appointed Droga5 ANZ, part of Accenture Song, as its lead creative agency across Australia and New Zealand. Droga5 ANZ replaces incumbent M+C Saatchi, that chose not to defend the account when it …
The pet category’s growth is a tsunami incorporating the new phenomenon, pet humanisation’, a cultural shift where pet parents project their own lifestyle choices onto their furry best friends. Standards advertising abounds. Thinkerbell did something …
Summer is synonymous with rest. It’s perhaps the only time of year when you can finally slow down, leave daily routines behind, and stretch out by the sea, soaking up the sun on a sunbed …