78% of French people don’t know that KFC’s Tenders are handmade on-site, every day. Handmade is synonymous with quality and authenticity - especially in food - so it's a missed …
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Blog Archives
In BBH London’s new OOH campaign, Weetabix becomes the stand in for text responses for those “give me strength” moments when your energy reserves are tested. When an adult child …
TBWA\NZ & 2degrees: Don’t let notifications rule
April 23, 2025
Ping, here’s a notification. Ping, here’s another… and another…and another. The problem with phone overuse is not limited to Reels rabbit holes. The average teen receives 237 notifications a day, …
Now it is possible for chocolate bar lovers to hide their chocolate in plain sight. Publicis Brasil has devised a solution that walks on the wild side – a blend …
TBWA\Media Arts Lab: iPhone 16 Pro removes your mum
April 23, 2025
Apple has a Clean Up tool (at last) and TBWA\Media Arts Lab has created a fun to watch scenario to show how well it works. Andreas Nilsson underlines the agency’s …
New tech, more tech, newer tech…A global campaign by Back Market, the marketplace for verified refurbished tech, and Marcel is aiming to slow down fast tech and change “throwaway culture”, …
It’s estimated that one million of the 8 million animal species on Earth are threatened, and 50% of species in Canada are thought to be in decline. In time for …
Bear Meets Eagle on Fire & Telstra: You’re irresistibly intrigued, now put your phone on silent
April 22, 2025
The best ideas are often very simple. And exquisitely crafted. Like this idea by Bear Meets Eagle on Fire for Telstra. The put your phone in silent campaign is made …
FP7 McCann & Testicular Cancer Society make the world’s accidentally phallic shapes become life-savers
April 22, 2025
There are phallic shapes everywhere and the internet has always had fun pointing them out. FP7McCann and the Testicular Cancer Society are turning fun into life-saving to mark Testicular Cancer …
Gerety forms its 2025 Humour jury with Funny Women
April 22, 2025
The final deadline for the 2025 Gerety Awards is approaching - Friday, May 9, and the awards has organised its unique Humour in partnership with Funny Women. Lynne Parker, founder of Funny Women …
Beta Collective & Greenpeace: This is not an alien planet
April 22, 2025
People are fascinated by other planets with their desolate, alien, unliveable environments. Greenpeace Brazil’s new campaign by Beta Collective, in collaboration with I.M – Irmãos Meirelles, uses this as an …
Anomaly: Zales capitalises on the power of admiration
April 22, 2025
Here’s a really nice way to make a fashion accessory brand trend. It understands human behaviour. And with its catch-cry, Let them look, it has a lot of sass. The campaign, …