PR

156 entries were shortlisted in PR, with finalists spread across the planet – from Ecuador to Chile, Ukriane to South Korea.

Australia has a healthy 10 finalists, including finalists each for M&C Saatchi Australia and Eleven\TBWA and two for CHEP Network.

• M&C Saatchi has 3 finalists for Minderoo Foundation’s The Plastic Forecast
• Eleven\TBWA has 2 finalists for Who Gives A Crap’s Winnie-The-Pooh: The Deforested Edition & 1 finalist for Mastercard’s The First Wheelchair Ball Kid
• CHEP Network has 2 finalists for School Strike 4 Climate’s Doctor’s Certificate
• The Monkeys has 1 finalist for Victoria Bitter’s England Bitter
• Ogilvy PR & Ogilvy Australia have 1 finalist for KFC’s Kentucky Fly Chicken

SOCIAL & INFLUENCER

There are 176 finalists in the Social 7 Influencer shortlist, chosen from the largest number of entries since 2018 – a growth spurt of 21% over the previous year. The US has an impressive 74, two of which it shares with Australia. Be Honest for UBER Eats by Special Los Angeles and Special Sydney was shortlisted three times.

Australia has 6 finalists:

• DDB Australia & adam&eveDDB London have 2 finalists for McDonald’s The Original Mouthful
• Special Sydney & Special Los Angeles have 2 finalists for Be Honest for UBER Eats
• Howatson + Company has 1 finalist for I’m Dying Inside for Modibodi
• Bursty has 1 finalist for PUMA’s Winning the World Cup and Changing History: OG Campaign