Who's doing what in the world of commercial creativity.
Samsung and Sony Pictures’ Spider-Man: Brand New Day have got together to launch Samsung Galaxy Z’s new anti-break (folding) phone. The result is a two-minute story that blends actual clips from Spider-Man: Brand New Day (due for release on July …
At the beginning of 2025, Liquid Death dived into the energy drink market with a low caffeine promise – 100mgs. The US standard for low caffeine must be very different to Australia’s. A standard size …
If you’re expecting Olive Oils from Spain’s 74-second commercial to woo the US with food porn and earnest promises about the oil’s provenance, it doesn’t. Havas Miami presents a Spanish seduction – the oil playing …
Nostalgia hasn’t crept into current culture. It has marched in. NZ On Screen, the charity responsible for highlighting and promoting New Zealand's screen heritage, and indie creative agency, Coles & Co, have made it the …
TBWA specialist agency, Nissan Unlimited, turns hyperbole up to max in its launch campaign for the Nissan LEAF – presenting the car with all the suspense of a classic close encounter with advanced intelligence from …
As England heads into the semi-final and the nation is caught between cautious optimism and wild dreaming hope, T&P put The Sun into hearts and heads, capturing that exact feeling in a single, powerful visual. With the …
Last year, Anomaly and youth fashion brand, Journeys, launched a brand platform, Life on Loud, and a back-to-school commercial housed in a four-minute music video featuring music artist, Gus Dapperton, and the “essential” influencers, in …
The commercials’ cameraman can’t keep his focus off McDonald’s sauces. That campaign idea by Leo UK comes from real life - for many McDonald’s fans the sauces are the main event, not the thing on …
For car enthusiasts the sound and the pulsing of a high-performance car are everything. They’re a palpable expression of power. BBH London has captured that drawcard in its campaign to launch the Audi RS5 in the …
US accessories brand, Shinola, is undergoing a shift, moving from being known primarily in a practical sense – a maker of watches and leather goods - to having an emotional and cultural connection with its …
After weeks of late-night kick-offs, emotional rollercoasters and football taking over everyday life, the 2026 FIFA World Cup is finally coming to an end. Over the past month, millions of fans have reorganised their schedules …
Not the most original idea, a trip through history for a car, but agency, Bernbach – Omnicom’s specialist agency for Volkswagen - has given its Volkswagen GTI heritage film an appealing difference. The timeline story …