Who's doing what in the world of commercial creativity.
Brazilian debt settlement & financial services company, Serasa, is calling on the country’s national team players to repay an emotional debt - the country’s 24-year wait for a Brazilian national …
A price campaign with a difference. A fashion campaign with a difference. VCCP has borrowed from the adrenaline rush of heist movies to make Primark the place where you can …
Gigil and director, Kiran Koshy, tap into the frustration of every mum – the family’s late-night needs. The son has just let mum know he needs chart paper for school …
It’s harder than ever for emerging Australian artists to break through. A rebrand and campaign by R/GA for artist-led Australian music company and record label, One Day, backed by EMI/Universal …
Really distinctive campaigns for car brands are rare. This is most certainly one. Toyota Australia has produced a six-part book series with media agency, Spark Foundry; content agency, Medium Rare; …
BuzzBallz are pre-mixed cocktails by parent, Sazerac, in a ball-shaped can. If the product doesn’t suggest the target market, the product name does. Erich & Kallman and Sazerac’s in-house agency, The …
El Águila beer is unfiltered. To enjoy the beer fully, people need to turn the bottle upside down before drinking it to redistribute its contents. Ogilvy Spain has turned that …
Shouting a mate a beer is an Aussie tradition – a generous act already embedded in Australian culture. Last year, Great Northern turned it into a large-scale fundraising platform with …
AI-native production company, MC&V, has won two famous Australian brands, Canva and Canteen. The wins reflect growing demand from global brands and culturally-led organisations for AI thought leadership and production …
Aldi is known for its weird special buys. But Pablo Ireland’s coat creation for ALDI Ireland eclipses all of those. The Coolest Coat is designed to make the wearer cool this …
Artisanal bakeries, like Fazer Leipurit in Finland, are facing a challenge. Supermarket bakeries are promising “freshly baked” bread – but their bread is baked from par-baked frozen dough. Fazer Leipurit’s …
Across Central and West Africa, thousands of women selling food ingredients in open markets, known as “mammies,” are essential to everyday cooking and local economies. For millions of families living …