Eurobest, the creativity awards for Europe, has chosen its winners for 2017

The Grand Prix winners are:

• Creative Effectiveness: adam&eveDDB for Man on the Moon for John Lewis.

All winners here: eurobest_2017_Creative_Effectiveness_Winners

Here’s what it is about Man on the Moon that enthralled adland:

• There was no Grand Prix awarded in Creative Data.

All winners here: eurobest_2017_Creative_Data_Winners

• Glass: Award for Change. There were two winners:

Serviceplan Germany & Serviceplan Health & Life Germany for The Truth Unveiled for IPRAS (Support For Acid Victims).

Serviceplan won 2 Gold, 2 Silver and 7 Bronze awards overall. Its Virtual Crash Billboard for The Parisian Road Safety Authority won 1 Gold and 1 Silver on Direct, plus 5 Bronze. 

Serviceplan: Stop crossing like that or face death

McCann Paris for Controle de la Poitrine for Om

• Design: Wieden + Kennedy Amsterdam for They Call us Leeuwinnen for Nike.

• Digital Craft: DDB Paris for A World with No Heroes for Ubisoft.

All winners here: eurobest_2017_Digital_Craft_Winners (1)

• No Grand Prix was awarded in Direct.

All winners here: eurobest_2017_Direct_Winners (1)

• Entertainment: &Co Copenhagen for All That We Share for TV2

All winners here: eurobest_2017_Entertainment_Winners

• Film: adam&eveDDB for Buster The Boxer for John Lewis

All winners here: eurobest_2017_Film_Winners

• Film Craft: Diesel (Publicis Italy & Division Paris) for Go With the Flaw

All winners here: eurobest_2017_Film_Craft_Winners

Diesel: “Flawless is forgettable” meets U be U

• Healthcare: DDB & Tribal Amsterdam for Get the Flow for Vodafone

All winners here: eurobest_2017_Healthcare_Winners

DDB & Tribal Amsterdam: Rap sets stutterers free

• Innovation: N=5 Amsterdam for KPN Safe Lock for KPN

All winners here: eurobest_2017_Innovation_Winners

• Integrated: N=5 Amsterdam for Evert_45

• Interactive: Åkestam Holst Stockholm for Retail Therapy for Ikea

All winners here: eurobest_2017_Interactive_Winners

• Mobile: B-Reel London for Official Gorillaz App for Gorillaz
• Outdoor: Saatchi & Saatchi London for Magenta Unleashed for Deutsche Telekom

Saatchi & Saatchi London: Magenta is the new video screen

All winners here: eurobest_2017_Outdoor_Winners

• PR: &Co Copenhagen for All That We Share for TV2

All winners here: eurobest_2017_PR_Winners

• Print & Publishing: Scholz & Friends for Trump for Der Tagesspiegel

All winners here: eurobest_2017_Print_Publishing_Winners

• Promo & Activation: Jung von Matt for Edeka Vielfalt for Edeka

Edeka makes its views about diversity palpable

• No Grand Prix was awarded in Radio & Audio

All winners here: eurobest_2017_Radio_Audio_Winners

Special Awards:

Agency of the Year:

#1 adam&eveDDB #2 BETC Paris #3 &Co Copenhagen

Independent Agency of the Year:

#1 Grabarz & Partners Hamburg #2 Jung von Matt Hamburg #3N=5 Amsterdam

Eurobest Golden Palm:

#1 Make Me Pulse France #2 &CO. Productions Denmark #3 New Land Sweden

Network of the Year:

#1 DDB Worldwide #2 McCann Worldgroup #3 Havas

Advertiser of the Year: Intermarche

Country Agencies of the Year

Media Network of the Year