LIA Awards has completed its announcements of winners and finalists with Audio & Radio, Integration and Direct.
LIA President & founder, Barbara Levy, stated, “When you look at all the Grand LIAs and Golds that have been awarded, one thing stands out – only the best have won. Every jury has demonstrated that only work that moves the creative needle will be awarded. And many of the pieces of work that have won the Grand LIA will still be talked about in years to come.”
AUDIO & RADIO
The Audio & Radio jury awarded16 Statues – 1 Grand LIA, 5 Gold, 3 Silver and 7 Bronze, plus 15 finalists.
The Grand LIA was presented to Area 23, an IPG Health Company for Magnetic Stories for Siemens Healthineers.
View AUDIO & RADIO winners & finalists
The Radio & Audio jury was led by Laura Rapela, executive creative director of GUT Buenos Aires.
INTEGRATION
The Integration jury awarded 33 Statues – including 1 Grand LIA, 12 Gold, 9 Silver, and 11 Bronze Statues, plus 12 Finalists.
The Grand LIA was awarded to Ogilvy PR, New York for Michael CeraVe, for CeraVe Skincare. This was the campaign’s third Grand LIA, also winning Grands in Health & Wellness and Creativity in PR.
View INTEGRATION winners & finalists
DIRECT
The Direct jury awarded 62 statues – 1 Grand LIA, 19 Gold, 18 Silver, and 24 Bronze Statues, plus 17 Finalists.
The Grand LIA was awarded to Colenso BBDO Auckland for Skinny Phone It In for Skinny Mobile.
View DIRECT winners & finalists
The Integration & Direct jury was led by Susan Credle, chair of FCB and creative advisor to IPG.