92% of people will silently disengage when brand believability is lost. That’s a blind spot that could drastically impact revenue. A blind spot because it’s being overlooked. Relying on negative comments is a red herring. …
No Comment
Who's doing what in the world of commercial creativity.
cropped-Stable
The Epica Awards has launched a call for entries campaign featuring an “awards survival kit” for…other awards… …that highlights its distinctive journalists only jury. Everyone knows that if you’re on the jury of a major awards …
New business wins for Orphan & Clemenger BBDO
July 2, 2026
Cerebral Palsy Alliance has appointed Orphan as creative partner, and Stan has appointed Clemenger BBDO. Cerebral Palsy Alliance has chosen independent agency Orphan as its new creative partner for the global launch of a new evidence-based …
Bear Meets Eagle on Fire: Didn’t know Telstra’s payphones are free? Now you can’t ignore it
July 2, 2026
Telstra made all standard local and national calls free from its payphones in 2021. There are still very many people who don’t realise this. So Bear Meets Eagle On Fire made it unignorable, with over 30 …
adam&eve\TBWA: Marmite releases WeMite travel jars in sizes matching fans’ optimism for England’s chances
July 2, 2026
From emergency tea bags to favourite biscuits, Brits have been long known for taking their home comforts abroad. So this summer, Marmite is changing its name to WeMite and releasing special edition jars for travelling …
LEGO Shanghai: The OOH construction manuals for one of the world’s most exclusive hypercars
July 2, 2026
How did they make that? LEGO doesn’t only inspire imaginative play, it also inspires awe. The brand’s most recent launch in China is the LEGO Technic Koenigsegg Sadair’s Spear. With only 30 road-legal examples ever …
Forsman & Bodenfors turns farming game, Hay Day, into a global stage for emerging music artists
July 2, 2026
Forsman & Bodenfors has launched its first campaign as newly appointed global creative lead for Supercell mobile game, Hay Day. The campaign is a two-week virtual music festival that turned the farming game, and its …
IBM leaves Ogilvy for Stagwell
July 2, 2026
IBM has appointed Stagwell as its new lead creative partner, ending a 32-year relationship with WWP agency, Ogilvy. Ogilvy declined to participate in the review. Code and Theory and Anomaly will manage the account jointly …
FIN Studios brings directors, editors, AI artists, VFX specialists, and post-production under one roof
July 2, 2026
Emmy-nominated, and woman-owned, Los Angeles’ FIN Studios has responded to the new needs of agencies and brands, bursting out of the traditional production company model with an all-in-one talent roster of directors, editors, and AI-enhanced …
What kind of country do you want? M+C Saatchi helps the UK’s The National Conversation find out
July 2, 2026
What kind of country do Brits want? That’s an important question when radical voices are loud and questions around trust, belonging and social cohesion are increasingly prominent. The /Together Coalition and M+C Saatchi Group UK have …
So many agencies were vying for attention at Cannes Lions. But one New York agency shows that you didn’t have to go all the way to France to do that. Five-year-old independent agency, Altantic New …
Ogilvy Spain & the Spanish Ministry of Equality: What do you call men who publish star ratings of sex workers?
July 1, 2026
Here’s a nasty piece of news from the Spanish Ministry of Equality - men are publicly reviewing their experiences with sex workers on digital platforms. Using their full names. With star ratings. As if they …