Who's doing what in the world of commercial creativity.
The Macca’s everyday drinks run is getting a fashion-forward makeover with the launch of the limited-edition McCafé Tray Bag, a statement accessory designed to match the daily beverage rituals of Aussies. Wieden+Kennedy Sydney has given the …
The Y Australia has launched its first unified national brand platform, designed to strengthen Australians’ connection with it and show the breadth of the organsiation’s work in communities across the country. The national campaign, It Starts …
Logos are usually sacrosanct. Absolutely not to be played with. But Courage has chopped Hulu’s and Disney+’s in half to become the SMS term, Hu Dis? The wording is accompanied by cropped ECUs taken from …
I’ll have what they’re having. It’s such a human desire. And it’s the idea behind Ogilvy’s campaign for the Chicago International Film Festival (CIFF) 2026, that begins on October 14. Cinema in Real Life presents the …
Nearly advertising campaign for a news publication wants to impress with the idea that its news is backed by integrity, truth and full investigation. That its journalists are relentless investigators. Nearly advertising campaign for a …
In 2024, Visit Oslo introduced the world to Halfdan, a local who isn’t exactly a fan of his city. In his films, he complains , “Is it even a city?” – in detail. Meanwhile, the …
Special Australia and Uber Eats have won The Grand Effie at this year’s Australian Effie Awards with their joint entry, How Uber Eats Embraced “Almost” to Become an “Anything” Delivery Brand, applauded for its strong …
Former Ogilvy Paris president and CCO, Matthieu Elkaim, has been appointed managing director of La Pac, where he will lead the company’s growth in the French market alongside president Jérôme Denis. Denis will remain closely …
KFC’s pickle obsession knows no bounds. In the UK, KFC created the Pickle Puffer, a transparent jacket filled with real pickles and brine that made headlines around the world. In Australia, KFC launched Picklecore where …
On Jack White’s official concert poster, players race around record grooves to get White and his band to the stage before showtime. The poster is a playable board game, designed by US graphic artist, designer, …
BBDO Guerrero first work for IKEA Philippines captures its audience with a universally relatable story that taps into local culture, the Filippino habit of building life and home one step at a time. The campaign, …
You can tell people (forever) that your fast food is made with fresh ingredients. But show them in a weird and wonderful way and it will sink in. kids the agency and Chipotle have recorded a …