Who's doing what in the world of commercial creativity.
Converse is restating its pop culture persona through a campaign with retailer, Little Burgundy Shoes, for its Run Star Trainer. The campaign, Rock The Star, by Montreal creative agency, Les …
What can you say about sugar that people will care about. Wangkanai’s sugar is organic. But that’s not a big idea for a commercial. This is. Dentsu Thailand has created a …
What if a bank stopped spending millions on advertising and gave it to savers instead? Australian digital bank, ubank, understands how young Australians think. Ubank’s in-house Studio has made a very …
Tourism Tasmania has launched a tender for creative agency services. The incumbent agency is BMF, that has led creative duties since 2019. BMF's most recent campaign was TasmanAi, created with Orchard …
Vaccination debates had always been simmering below the surface until Covid came along. Covid brought vaccine hesitancy to the fore. This includes childhood immunisation. According to The World Health Organization …
Every now and then an agency gets advertising for older people right. Thinkerbell Aotearoa got advertising for Arvida retirement villages right. The new platform, Life your way, underlines the brand’s mission …
It’s a time of unfriendliness. People under financial stress are feeling antipathy towards others. In the UK, immigrants are a major target. That immigration is a polarising issue in the …
Never want to hear the word, immersive, again? Agency, Bigsmall, and Smuggler director, Adam Berg, have thought outside the usual streaming advertising format to present HBO’s new enhanced service, MAX, …
“In the USA, guns are the number one cause of death in children. So far, no effort to change this has been successful,” the campaign states. Change The Ref knows already …
In 2008, Andrew Seaton and Matt Samperi, founded a Sydney production company they called Mint. The two friends had grown up together, making films as kids and growing a passion …
Following a comprehensive tender process, Tourism Australia has appointed Accenture Song, The Monkeys and Droga5 to provide global creative and digital services for five years from July 2024, structured as …
Housework. If you hate it, the future holds great promise. Household items will soon fade into history with the arrival of AI appliances. Housework will be reduced and freedom will …