Who's doing what in the world of commercial creativity.
Ubisoft’s new game, Skull and Bones, is something to get excited about. Not only because the pirate-themed game is action-adventure par excellence but also because it features a unique gamer …
Greenwashing is an unfortunate feature of energy conversations, especially in Australia whose loudest voice, the government, is intractably slow to adapt to the planet’s needs. BMF and Buck have therefore given …
ADFEST is proud to host the World Producers Summit again at its 2024 Festival at Pattaya Exhibition and Convention Hall (PEACH), Royal Cliff Hotels Group in Pattaya, Thailand, from Thursday 21 March to …
Banks like to make home ownership look easy. It’s so powerful when they take a more relatable, empathetic approach. FamousGrey shows Belgian bank, KBC’s understanding side with a campaign idea …
AUNZ fashion and lifestyle platform, The Iconic, did not have a stellar January thanks to a fake order drama that it had to rectify. Now it is aiming to rebuild …
Scott McClelland has joined 72andSunny as its new executive creative director, replacing Luke Martin, who has moved into a new role at Block, heading up creative at AfterPay globally. McClelland’s big …
Usher’s half-time Super Bowl show has been and gone but Apple is making sure that its impact for the brand lives on - and that Shot on iPhone gets more …
Remember the slow and sultry style of ‘90s R&B? Man, it was sexy. It’s still the perfect Valentine’s Day vibe, yes? Sid Lee and Canadian insurer, belairdirect, has used its …
You have to hand it to Liquid Death. It knows how to reach an audience. And yes, most of its advertising is provocative to say the least but it gets …
Sunset, relaxing, Corona. It’s the ultimate trifecta. So Corona is renting sunsets to make sure it has enough sunsets to go around. The beer brand is proposing commercial agreements to various …
Sweetshop & Green has had another triumph. Two of its projects, Taumanu and Beneath the Moana: Exploring Deep Sea Mining in the Pacific, scored major awards at the Festival International …
London creative production studio, The Berry could not have made a bigger deal for adidas about its new NHL jersey. It got Justin Bieber involved. The Berry collaborated with Justin Bieber’s …