FILM CRAFT:
There was no Grand Prix in Film Craft – from 2073 entries and 135 shortlisted ads (of which Australia had 10). 16 Gold, 22 Silver and 28 Bronze Lions were awarded by the jury led by Brian Carmody, chief executive officer & chief creative officer, Smuggler.
Blazed for NZTA, by Clemenger BBDO Wellington, directed by Taika Waititi and produced by Curious won two Golds and one Silver.
- Curious’ Taiki Waititi won a Silver in Direction
- Curious won a Gold in Casting
- Clems NZ won a Gold in Script
Mistakes, also for NZTA, directed by Derin Seale, produced by Finch and created by Clemenger BBDO Wellington won Silver in Direction. Nylon Studios created the sound.
Comets, produced by Exit Films with cinematography by Adam Arkapaw, won Bronze for Cinematography. It was created by Leo Burnett Sydney for Smirnoff Double Black.
FULL WINNERS LIST: Cannes_Lions_2014_Film_Craft_Lions_Winners (1)
FILM:
In Film, the jury, led by Amir Kassaei, chief creative officer, DDB Worldwide, shortlisted 280 entries from 2838 entries. 13 won Gold, 29 Silver and 61 Bronze Lions.
There were two Film Grands Prix:
adam&eveDDB London, UK, won the Film grand Prix in TV/Cinema for Harvey Nichols’ Sorry I Spent it on Myself
Forsman & Bodenfors Gothenburg, Sweden, won the Grand Prix in Internet, Film or Other Screens for The Epic Split for Volvo Trucks.
BMF won a Silver for Tap King for Lion
Proximity Brisbane and Colenso BBDO Auckland won 3 Silvers – for Vet, Pregnancy and Breakdown, for Nimble with The Sweet Shop.
DDB Group Melbourne won 2 Bronze for Devondale – 1 for Cat Lady for Long Life Milk with Prodigy and 1 for The Teacher for Smoothies with Exit.
JWT Sydney won a Bronze for Cancer Council – Breast Cancer’s I Touch Myself, with Collider/Studios 301
Be the Artist, by DDB Group New Zealand, won Bronze for Be the Artist for Lion’s Steinlager, with The Sweet Shop
FULL WINNERS LIST: Cannes_Lions_2014_Film_Lions_Winners
BRANDED CONTENT & ENTERTAINMENT:
In Branded Content & Entertainment, 1178 entries from 62 countries were shortlisted to 91. The jury led by Scott, president & founder, OgilvyEntertainment. Awarded 11 gold, 20 silver and 35 bronze Lions were awarded. No Grand Prix was awarded.
JWT Sydney won Silver for I Touch Myself for Cancer Council – Breast Cancer
FULL WINNERS LIST: Cannes_Lions_2014_Branded_Content_Entertainment_Lions_Winners
INNOVATION:
The Innovation Lions jury was led by Tom Bedecarré, chairman, AKQA & President WPP Ventures. 206 entries were shortlisted to 30. Russia won its first Grand Prix.
The Innovation Grand Prix went to Megafon Moscow / Axis Moscow / Asif Khan Ltd London, Russia, Megafaces Pavilion at the Sochi 2014 Winter Olympic Games.
3 Innovations Lions trophies were also given.
FULL WINNERS LIST: Cannes_Lions_2014_Innovation_Lions_Winners (1)
TITANIUM & INTEGRATED:
In Titanium and Integrated, the jury led by Prasoon Joshi, chairmanchief executive officer and chief creative officer, India/South Asia, McCann Worldgroup voted on 378 entries to shortlist 16 for Titanium and 20 for Integrated.
In Titanium, 1 Gold, 2 Silver and 5 Bronze were awarded
3 Titanium Lions awarded.
The Titanium Grand Prix, awarded for truly ground-breaking work, was won by Dentsu Tokyo for Sound of Honda / Ayrton Senna 1989 for Honda.
The Integrated Grand Prix went to adam&eveDDB London, UK, for Sorry I Spent it on Myself, for Harvey Nichols – its second Grand Prix.
FULL WINNERS LIST: Cannes_Lions_2014_Titanium_and_Integrated_Lions_Winners
GRAND PRIX FOR GOOD:
In Grand Prix for Good, decided by the Integrated and Titanium jury, there were 32 contenders made up of Gold Lion winners from across all charities & public services categories ineligible to win a Grand Prix in their own awards section. It was won by:
Lemz, Amsterdam, The Netherlands, for Sweetie, for Terre des Hommes Netherlands.
The Titanium and Integrated jury was presided over by Prasoon Joshi, Chairman, CEO, Chief Creative Officer, India/South Asia, McCann Worldgroup.
Joe Pytka was presented with the Lion of St. Mark, presented in recognition of his outstanding contribution to creativity in advertising and communications.
FULL WINNERS LIST: Cannes_Lions_2014_Grand_Prix_For_Good_Winners
Agency of the Year was given to Adam&EveDDB, London. Dentsu, Tokyo came 2nd and AlmapBBDO, São Paulo 3rd.
Independent Agency of the Year went to Forsman & Bodenfors, Gothenburg. Lemz, Amsterdam was 2nd and Wieden + Kennedy, Portland 3rd.
The Palme d’Or, given to the most awarded production company, was presented to MJZ, USA. O Positive Films, USA came 2nd and Outsider, UK 3rd.
The Network of the Year award was presented to Ogilvy & Mather. BBDO came 2nd and DDB 3rd.
The inaugural Regional Network of the Year winners were:
- APAC:BBDO
- EMEA: DDB
- North America: BBDO
- South America: Ogilvy & Mather
Holding Company of the Year went to WPP. Omnicom came 2nd and Publicis 3rd.
Creative Marketer of the Year trophy was won by McDonald’s.
The Young Lions Film Competition Gold winners were Bulgarian team, Vladimir Gerasimov and Zhelez Atanasov.
The Young Marketers Competition Gold winners were Russia’s Marisol Diaz Rozic and Marianela Frick from Pepsico.