Expect an overload of Olympic Winter Games adverts, but this year’s Olympics in Milano Cortina has kicked off with a beauty by Warner Bros. Discovery, Your Olympics. Your Way. The …
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BBDO Hong Kong relaunches as Omnicom Advertising Hong Kong
January 17, 2026
Omnicom’s new global structure, that included the retirement of the DDB brand, has removed the BBDO name from Hong Kong. It becomes Omnicom Advertising Hong Kong, the network’s second creative …
VCCP: Cadbury helps to keep kindness in the world again
January 17, 2026
Australians are already familiar with the new Cadbury heart-tugger, by VCCP the latest chapter in Cadbury’s long-running There’s a Glass & a Half in Everyone IPA Effectiveness Grand Prix winner. …
Work pressure making you mad? Get some cool advice
January 17, 2026
Most career advice tells you to add more - more hustle, more tools, more output, more “personal brand,” more late nights. Advertising professional, Dante A. Chiarre, never found that advice …
Mythology: Dove aligns its idea of beauty with the rule defying world of Bridgerton
January 16, 2026
As Netflix and Shondaland get people excited about the launch of Bridgerton season 4, Dove has taken the opportunity to use what the series represents to advance its real beauty …
Saatchi & Saatchi NZ: Lexus turns tennis rallies into test drives at the ASB Classic
January 16, 2026
While Kiwis’ attention was fixated on tennis during the ASB Classic this year, Lexus quietly moved in. Lexus NZ and Saatchi & Saatchi NZ launched the all-new Lexus RZ with …
Brands don’t like to admit they’ve been at the bottom. But when they do, attention surges. It’s natural to be moved by a hero to zero story and that makes …
Saatchi & Saatchi, Glue Society & British Heart Foundation: The campaign people will sit on
January 16, 2026
The 2026 British Heart Foundation (BHF) campaign by Saatchi & Saatchi has placed itself in real life where people will see it for at least five years. The campaign celebrates …
Last weekend during the Africa Cup of Nations, millions eyes were on Egypt - and adidas owned the moment without even sponsoring the team. While adidas was not an official tournament …
Agency Named Desire launches to fill an opportunity gap for brands
January 15, 2026
A new independent agency, Agency Named Desire, or AND to its friends, has launched in Australia with clear ambition - to support marketing leaders in unlocking the power of well-crafted …
Among Equals & STORRD launch the world’s first *Actually Convenient* convenience store
January 15, 2026
Typically, convenience stores have a limited selection of everyday essentials, inflated prices, confusing layouts, slow checkouts, and unpredictable opening hours. What’s meant to be quick and easy often ends up …
Hello: Brookvale Union makes nonsense awesome
January 14, 2026
It’s summer-sillies time in Australia and agency, Hello, has placed RTD alcoholic drinks brand, Brookvale Union, right in the middle of that. With unashamed nonsense and a call to Keep …