Who's doing what in the world of commercial creativity.
Here’s a fascinating campaign by DAVID New York for Supercell Clash Royale, one that creates an intimate bond with its audience with a quirky piece of understanding 0 the cracked screen dilemma. Every battle in …
Heinz’s main competitor in Brazil entered the country decades ago and has become the one referenced by grandmothers in their traditional recipe books. So how do you change that? DAVID São Paulo found the solution. In …
It’s impossible to pay less for a ride-hailing service that with Heetch. (On average, it’s 23% cheaper than Uber in France). That’s big claim and agency, Grinta is making sure it is embedded in French …
Bargain Car Rentals takes the stress out of travel. So Today the Brave has rounded up the unsung heroes of stress-free travel, Australia’s Airport Dads, in a campaign of human humour that celebrates their quirks. Everyone …
ADFEST has collected seven jury panels made up of the greatest minds in the industry throughout the world. It would be a shame if you didn’t get to hear their views. Here are the ideas …
ADFEST 2026 welcomes the world to restore Human+, the power of humanity, with a captivating next-generation animation by GEEK PICTURES, with The Post Haus and Primary Color Music. The striking film underlines ADFEST’s undertaking to …
Amazon’s Save the Everyday platform dove into the Hollywood feeling during the Oscar on air in the US, with a Western cinema episode that keeps the brand’s flair for humour buzzing. The Good, the Bad, …
There’s no campaign as powerful as one that taps into the current cultural obsession with a surprising creative idea. GymNation tapped into two, the need for sleep trend and the importance of recovery trend, by …
Drunk texting. Caught up in the (silly) moment chat. Holiday fling posting. Every traveller has done it. One third (33%) of Brits, rising to 52% of Gen-Z, admit to using their smartphone to commit embarrassing moments …
The tune, Hot Cross Buns - a distant, and squeaky, memory for many - has been given the full orchestra treatment, a fitting “statement” by dentsu creative about Woolworths’ biggest hot cross bun range yet. dentsu …
From limited-edition merchandise to legendary packaging and memorabilia, McDonald’s has spent decades creating objects that fans keep, trade and remember. McDonald's UK and Leo UK have today launched CARDS, a new promotion inspired by that …
Since 2019, US-born egg-centric restaurant chain, Eggslut, has been serving hungry egg lovers with a slice of breakfast heaven. M+C Saatchi Group UK is provoking that egg-fuelled hunger in London with a socialpfirst campaign called Egg Yearning, …