LIA has announced its winners, with 7 Grand LIAs awarded this year. There was no Grand LIA in Print.
In the Creativity in PR Category, 39 Statues – 2 Grand LIAs, 7 Gold Statues, 12 Silver, 18 Bronze, as well as 12 Finalists were awarded.
Ogilvy New York won a Grand LIA for Michael CeraVe, for CeraVe Skincare
IPG Health New York won a Public Service/Charity/NGO Grand LIA for In Transit for Transgender Day of Visibility
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Jury president, Tom Beckman, global CCO Weber Chandwick discussed the judging he led:
The Creativity in B2B jury awarded 27 Statues including 1 Grand LIA, 9 Gold, 8 Silver, and 9 Bronze statues, as well as 9 Finalists.
FCB New York won the Grand LIA for Spreadbeats for Spotify.
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Dr. Stephen Vogel, CCO, Ogilvy EMEA discussed the judging process he led:
The Music & Sound Jury awarded 38 Statues including 1 Grand LIA, 4 Gold, 13 Silver, 20 Bronze Statues and 19 Finalists.
The Monkeys, Part of Accenture Song, won the Grand LIA for Play It Safe for Sydney Opera House.
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Jury president, Carol Dunn, MD, Barking Owl Los Angeles, discussed the judging process she led:
The Ambient & Activation, Billboard, Poster and Print jury awarded 35 statues in Ambient & Activation; 40 Statues for Billboard entries; 28 Statues in Poster and 27 Statues in Print.
Rethink Toronto won the Grand LIA in The Ambient & Activation for Coors Lights Out. 13 Gold Statues, 9 Silver, 12 Bronze, as well as 8 Finalists were also awarded.
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Till Diestel, MD & CCO, Serviceplan Germany Munich discussed the judging he led:
Colenso BBDO Auckland was awarded the Grand LIA in Billboard for the Adoptable. By PEDIGREE. 19 Gold Statue winners; 12 Silver; 8 Bronze; and 4 Finalists were awarded as well.
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DAVID Madrid won the Grand LIA in the Poster category for Meet Marina Priesto for JCDecaux. 10 Gold, 13 Silver, 4 Bronze Statues, and 6 Finalists were also awarded Poster Category.
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The Print jury awarded 8 Gold, 11 Silver, 8 Bronze statues, and 7 Finalists. A Grand LIA was not awarded in the Print Category this year.
