These are the ads the wowed The Stable with their walk on the wild side creativity. They are likely to have been difficult to get through the system. The power of advertising creativity is demonstrably better because they did.
You might notice an absence of this year’s awards faves – the ones that won again, and again…and again. It’s deliberate. You’ve read enough about them already.
Here are The Stable’s best wow ads 2024. They are not in any particular order:
No, wasting scammers’ time is not an original idea. Not even close. But Daisy personifies scammers’ victims – and their vanquisher. She brings awareness, education and empowerment (Yes, I hate the cliché too) to the most vulnerable group being preyed on.
Of all the absurd campaigns to capture Gen Z’ attention, this is the absurd-est.
It only happens every so often, but when a campaign understands how to talk to older audiences it deserves to be applauded.
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